In the spring of 1963, Jiao Yulu personally sowed the seeds of hope at the gate of the college. Time flies, and now the paulownia has grown strongly, tall and luxuriant, and is known as"Jiaotong tung", symbolizing the deep respect of the Lankao people for Jiao Yulu's selfless dedication.
Thank you for your support along the way, let us remember this history and touching together.
Although the Si people have passed away, Jiao Yulu's spirit is like the upright paulownia tree, deeply rooted in the land of Lankao, sheltering every people. Time flies, when Jiao Yulu's second son Jiao Yuejin is revealed, the people of Lankao seem to reunite with their long-lost faith, and his arrival evokes a vivid inheritance of his father's spirit.
Explore the flavor of Qixian County! On the streets of Beijing, we sincerely invite you to experience the pure local taste - the specialty garlic from the junction of Yulu and Shandong, and the stall people will present you with the charm of authentic Qixian garlic with simple enthusiasm! "
On the streets of bustling Beijing, a unique cries of selling attract people's attention. A man in a crisp suit with waterlike hair, although unpretentious, exudes an extraordinary demeanor.
He enthusiastically showed the pride of his hometown of Qixian to passers-by - the huge and plump garlic, the garlic cloves are white and have a great taste. "Take a bite and you'll know it's fascinating! ”
He pitched loudly, his voice piercing the crowd. Suddenly, the crowd exclaimed: "Isn't this the son of Secretary Jiao Yulu?" How did he end up being a garlic salesman on this street? ”
This recognition instantly ignited everyone's curiosity and discussion.
Jiao Yulu, a familiar name, is surprising that the person in front of him who tenaciously sells garlic on Jing Street is actually his son - Jiao Yuejin. In the face of everyone's doubts, he smiled calmly:'That's right, I'm the son of Jiao Yulu, but I'm not famous for it today, but sad for the unsalable high-quality garlic in my hometown of Qixian.
In contrast to his father's fame and his own ordinary street sales, he solved the problem of unsalable garlic in one fell swoop, and even won a large number of orders. Although this road seems a little helpless, Jiao Yuejin is full of a sense of accomplishment in his heart, and his action has caused garlic sales to soar, which also proves his determination and innovative spirit. "
In Jiao Yuejin's first year in Qixian County, he faced a major challenge. This unique county suffers from drought and only a handful of crops can thrive here.
However, garlic has deep roots here that are thousands of years old. Jiao Yuejin was pleasantly surprised to find that the garlic in Qixian County is unique, with a huge garlic head, garlic cloves as white as jade, mellow taste and pure spiciness, which can be called the best choice among garlic.
However, what is puzzling is that despite the abundant production of garlic in Qixian County, the sales situation is not ideal, and a large amount of garlic is unsalable, and even faces the fate of destruction, which has severely hit the vitality of the local garlic-dependent economy.
Jiao Yuejin, who first arrived in Qi County, was full of questions. After in-depth interviews and research, he revealed the crux of the problem - sales bottlenecks. The people of Qixian County have not yet mastered an effective method to show the unique value of garlic, and lack a promotion strategy for high-quality agricultural products in their hometown.
What's more worrying is that most of the garlic is not deeply processed, only plain packaging**, uneven quality, and lack of derivative products and attractive packaging design, which are the crux of restricting its sales development.
In the face of the weak garlic market, its influence in large supermarkets is minimal, and the risk of overstocking due to the decline in circulation value has increased sharply. Once it is unsalable, the resources invested will be like sunk costs, and the losses will be heavy.
That year, garlic ** fell sharply, and people's expectations focused on the new county magistrate Jiao Yuejin, hoping that he could lead everyone to break through the predicament. After careful consideration, Jiao Yuejin understood that the first task was to improve the sales strategy.
Although Qixian garlic is of high quality, there is an urgent need to build a brand effect. Therefore, he was determined to speed up the promotion of unsalable garlic in order to alleviate the economic losses of the people and find market vitality.
On the bustling streets of Beijing, he performed a unique marketing legend in a unique way, selling garlic. With this innovation and the prestige of his father Jiao Yulu, Qixian garlic became famous in the capital, and orders were placed in various places"Garlic County Magistrate"As a result, the reputation fell on Jiao Yuejin, and the unsalable problems of the farmers were solved, and the people were excited.
However, for Jiao Yuejin, this is only a preliminary victory of the challenge. His vision has turned to the long term, thinking about how to push Qixian County's agriculture to a new height through in-depth excavation.
If garlic is the leading industry, then what he seeks is to optimize the whole process from planting to sales, create a complete industrial chain, and open a new chapter in agricultural development.
Acting decisively, Jiao Yuejin is like a soul rooted in the land, witnessing the figure of the county magistrate in the field every day. After digging deeply, he decided to increase the scale of garlic and chili planting, and was determined to make garlic an irreplaceable symbol of Qixian County.
In 2001, with the joint efforts of Jiao Yuejin and the people, the garlic territory of Qixian County expanded to 450,000 hectares, and the proportion of grain and cash crops increased by leaps and bounds.
Knowing the quality challenges after scale, Jiao Yuejin consistently pays attention to every aspect of garlic production and promotes continuous quality upgrading. His persistence paid off, and the garlic of Qixian County withstood the strict inspection of the Henan Provincial Quality Inspection Bureau, and became the first garlic product in the country to obtain the registration certification of the mark of origin, and the garlic industry in Qixian County has reached a new height.
In 2002,"Golden berries"At that moment, the golden overflow in Jiao Yuejin's eyes marked the fame of Qixian garlic in China, and since then, the lives of the people of Qixian County have been solidly guaranteed.
Their smiles were full of smiles, and they unanimously praised Jiao Yuejin, saying that he was a continuation of Jiao Yulu's spirit and the same as the sages. However, this is just the beginning. Even in the era when the Internet was not yet popular, Qixian garlic has taken the lead in touching the Internet, opening the door to online sales.
Jiao Yuejin's innovation does not stop there, he led the development of a diversified product line of garlic, such as minced garlic, which not only broadened the sales channels of garlic, but also attracted the attention of the world, so that the world has a strong interest in Qixian garlic.
In just one year, Qixian garlic miraculously brought an astonishing income increase of 700 million yuan to local residents, and the per capita income increase of 500 yuan made people overflow with joy.
The joy of this harvest permeates every inch of land in Qixian County, witnessing the steady improvement of each family's life and striding towards a better future.
In Qi County, although the living conditions of many families have improved significantly, there are still some poor families who are struggling at the bottom of their lives. Mr. Jiao Yuejin is full of deep concern and love for the poor farmers in the county.
He adhered to a belief, and no matter how busy he was, he insisted on visiting hundreds of peasant households every month, personally exploring their real lives, patiently listening to their hardships, and doing his best to solve their problems.
Rain or shine, Jiao Yuejin's figure always shuttles through the field paths, and the needs of the people are his guide to action. The trust of the people made him the guardian of their hearts, and every festive season, farmers would take the initiative to share the fruits of their labor to show their deep gratitude for his selfless efforts.
Jiao Yuejin has practiced his commitment to serving the people with practical actions.
At this special moment, Jiao Yuejin's home is as silent as an iron wall, regardless of the turmoil of the world, he sticks to his principles and does not open the door of his own house. He is well aware that the fruits of the farmers' hard work for a year are not easy to come by, and advocates that the people should enjoy this harvest.
Whether it's a close friend or an attempt to get through a close-knit approach, his door is always locked, and he keeps people away. Jiao Yuejin in life maintains a minimalist style, wearing work clothes, clothing, food, housing and transportation are not too luxurious.
He advocated that public officials should not indulge in private dinners, and often admonished that "the people are still in distress, how can we enjoy ourselves alone", which reflected his people-oriented feelings.
Jiao Yuejin's actions are deeply admired by everyone, just like the reappearance of Jiao Yulu's spirit, and people affectionately call him"The modern little Jiao Yulu", usually called him like this: Secretary Xiao Jiao.
In the face of praise, he said with a smile: "This is thanks to my father's example, he is a light in the hearts of the people, always shining on me." The family's exposure has shaped Jiao Yuejin's strikingly similar work attitude to his father.
When the name of Jiao Yulu is mentioned, people's memories instantly fly back to the historical imprint of his cultivation in Lankao, Henan.
Jiao Yulu regards the well-being of the people as a beacon in his heart, and he not only leads by example, but also deeply understands the value of the family, like a beacon that illuminates the way forward, guiding his children to thrive along the path of integrity.
As Jiao Yulu's second child, Jiao Yuejin adheres to his father's selfless spirit and is the most fatherly child in the family. In 1962, in the face of poverty and hardship in Lankao County, Jiao Yulu resolutely accepted the challenge and was determined to change the status quo.
Although Jiao Yuejin has limited time with his father, his father's teachings are always imprinted in the hearts of every child, no matter where they are.
Jiao Yulu often taught his wife and children to keep the well-being of the people in mind, and life was lighter than a feather. His selfless dedication has freed Lankao County from salinity, floods and raging sandstorms, and he has exemplified the spirit of dedication.
Although the pressure of life and the intensity of work caused him to die young, his father's glorious deeds were deeply imprinted in Jiao Yuejin's heart, inspiring him to vow to follow in his father's footsteps and become a role model for serving the public.
Despite his unique background, Jiao Shouyun remembered his father's profound teachings to abandon the concept of privilege. She recalled that as early as when Jiao Yunfeng graduated from junior high school and failed the college entrance examination, local *** had come to the door one after another and offered to work with lucrative jobs, such as teachers or post office positions.
However, Jiao Yulu was resolutely opposed to gaining by his fame, and he insisted on principles, and no matter what he proposed, his position could not be shaken. In the end, Jiao Yunfeng chose to work in a food processing factory, and her father even personally told the factory leaders not to give special care just because she was his daughter.
This spirit of impartiality runs through their daily actions.
In Jiao Yuejin's eyes, everything is in full view. Therefore, as the secretary of the county party committee, he resolutely refused the request of relatives and friends to take advantage of the relationship. The family members continued the noble spirit of Jiao Yulu, the eldest brother joined the People's Liberation Army, the fifth sister of the heroine Jiao Shoujun wrote brilliantly in the counterattack against Vietnam, and the younger brother Jiao Baogang illuminated justice as a criminal policeman.
The shining light in their respective positions seems to have Jiao Yulu's spirit passed down from generation to generation, spread across all walks of life, and always fulfill their commitment to serving the people. Mother's message to Jiao Yuejin: "Only if you do a good job, people will call you Jiao Yulu's son; Otherwise, doubts will ensue. ”
Since leaving Qixian County in 2006, Jiao Yuejin has shown his strength in the first position in Kaifeng City, successfully attracting overseas investment, and promoting the economic development of Kaifeng City to a higher level.
In 2009, as the secretary of the Working Committee of Kaifeng New District, he was close to the people and practical, centered on the people, properly solved the major challenges in the demolition of the new area, and effectively safeguarded the rights and interests of the relocated households.
His deeds have won the recognition of the party and the best"Jiao Yulu spirit"Spread widely among the ** group. Good cadres such as Jiao Yuejin have always been committed to the people's livelihood and well-being, and have won the highest respect from the people, so that the relationship between the government and the people has become more harmonious.
Their contributions are a vivid portrayal of the well-being of the people and an example for us to learn from.
In 2022, Jiao Yuejin stepped down as chairman of Kaifeng City and bid farewell to political life, but he did not stop and continued his public servant spirit in another way. He had the people in his heart, and the people remembered him deeply.
This may be exactly what it is"Jiao Yulu spirit"The essence of the . Jiao Yulu once practiced this with practical actions, and his son Jiao Yuejin also adhered to his father's will and showed this concept vividly.
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