A hot topic in the film market in the past two days is the unexpected "Removing the Three Evils Around the Week", which has not only achieved word-of-mouth praise, but also has been climbing at the box office.
From the first day of release, the film schedule and box office proportion fell behind, to gradually jump to the second place, until it won the championship position, and completed a beautiful turnaround. I don't know why, it makes almost every audience who has seen it want to use it to compare it with the Spring Festival stalls that have just passed. Because every point in this movie seems to be just a slap in the face of the Spring Festival stalls.
The story content is above all else
The story content of the movie is based on an ancient allusion, "Jin Shu: The Biography of Zhou" and "The World Says New Words" have recorded this story, and a casual search of the encyclopedia can give you a complete story to tell it again.
In other words, this movie has already been spoiled, and all the story outlines can be summarized in three sentences. However, even in such a situation, the real content of the movie is what makes the audience want to stop.
This is very different from this year's Spring Festival stalls. For this year's Spring Festival movies, they seem to want to focus on the label of the movie more than focusing on the story content. For example, when a middle school student is completing a propositional essay, he has the core he wants to have, the feedback he wants to get, and then enriches the movie through these comprehensive elements, forgetting how to tell a story itself and make it very exciting.
At first glance, we will think that he is a violent and cool film that does not need to be brought to the brain. After reading it, we will slowly taste the hidden human metaphors and some philosophical thoughts in it, which is the most exquisite example of the perfect combination of lens language and script.
The most distinctive feature of the Spring Festival movies is that they are not distinct. The camera is very loud in the vernacular, medium actors, ordinary lines, and passing body language.
The mastery of this movie lies in letting us see the mountains, and even more so what is on the mountains. There is no waste pen in the whole article to specifically point out that the protagonist is a fugitive and what the protagonist is going to do now, but the audience can understand what it means.
On the other hand, the entire Spring Festival movies this year seem to want to stand at the height of elevation. For example, "Hot and Hot" wants to tell everyone about life, women and other topics, and "Article 20" wants to look at legal principles. "Removing the Three Evils Around the World" does not seem to have such a core core, but in everyone's eyes, it can make a different reading comprehension.
Also, the discussion of the Spring Festival file outside the movies far overshadowed the movies themselves. And when we enjoy the movie "Three Evils Around the Week", we are just watching the movie itself. This shows that a good movie, in fact, its story content should be above all else, tell a story that is too simple to be simple, tell it well, make the content solid, and do not need other added value, and the audience can enjoy it.
The praise of the six princesses is very concrete
As a movie channel, CCTV 6, in addition to ** movies, there are also many movie analysis programs. The audience who pays attention to this channel on weekdays is naturally a senior movie fan and a person who likes to watch movies, so naturally, this channel will also become the main position for the promotion of various movies.
Normally, the six princesses' evaluations of the movie are all medium to upper, and they rarely complain about a ** to the point that they are incomplete, and the bad ones are simply skipped, and the general** uses some very subtle and abstract language to describe them, so that everyone is confused whether this is good or bad, and it can be regarded as giving the film an aspect.
In the face of this "Eliminate the Three Evils in the Week", the sixth princess invited a professor from the Communication University of China, and the professor was very happy to see such a work appear now, he gave a high score of eight points, saying that this is "a perfect mix of black humor, Hong Kong-style gangsters, and Taiwanese grotesque." In a word, with just a few numbers, everyone can instantly understand that this movie is placed in**excellent**. The sixth princess described the good thing about a movie very specifically and accurately, and gave praise, which made everyone more aware that this is a good movie. Think about it, during the Spring Festival this year, the comments of various film critics on several movies in the Spring Festival file seem to be a little specious.
The threshold is not an obstacle to watching the movie
When many viewers saw words such as "black humor" and "grotesque", they couldn't help but feel stunned, feeling that this has a certain threshold for ordinary people to watch the movie. And this year's Spring Festival stalls, the main thing is that we have no threshold for watching movies, we are a family carnival, and the whole family can watch it together.
But "Removing the Three Evils Around the World" seems to have a high threshold, but when everyone goes in, they will find that we can even substitute the Zhou Division into each of our small ordinary people. Whether it is a criminal or a doctor, they all have the dilemmas and traces of life that ordinary people have to face and encounter. The seemingly high-class black humor and absurdity are not obstacles, but rather a kind of thick ink that makes this ordinary home-cooked dish even more delicious.