This year's performance of the mobile phone industry is impressive, with Huawei representing the strong rise of domestic mobile phones, conquering the city in the high-end market, Huawei mate60 series, Xiaomi 14 series have millions of sales. Apple was under pressure, the iPhone 15 series has seen a serious decline, and the domestic mobile phone industry has ushered in a major reshuffle, which is a very happy thing, but some people are unhappy.
According to the latest survey data, the sales of Huawei and Xiaomi in China have increased significantly, even if they have fallen in recent weeks, the number is more than 780,000 units. However, OPPO's share has declined seriously, from the first ** domestic champion in the previous two years to the sixth place, even if there is a pity of 1The addition of a 5% share still does not change the situation.
It may be precisely because the sales are too poor,So OPPO has recently had some confusing operations,There are a large number of content on the Internet that smear Xiaomi,At the same time, it is still touting OPPO。 As some netizens said, "in a hurry" is not disguised, in order to suppress Xiaomi, it is simply unscrupulous, this time even glory will not be spared.
OPPO for the sub-brand OnePlus,In the first half of the year, at most, it was only to smear Xiaomi and Redmi,Now it is still smearing Glory,It seems that the pressure on domestic mobile phone sales is too great,There is no way,I can only target friends with full firepower。 This thing really makes people feel very sad, domestic brands do not go all out to benchmark Apple, but fight in the nest, and the ultimate benefit is undoubtedly overseas brands, what does oppo want to do?
To tell the truth, in the past, OPPO was the main "honest and honest" image in China, although Boss Duan failed to make mobile phone sales the champion in China, but at least maintained good data, especially in the offline market, which was welcomed by many consumers. However, in the past two years, the offline market has been challenged by Huawei, Xiaomi, and Honor, and Xiaomi has not been able to do it, and the OPPO mobile phone has experienced a serious decline, so it will support the sub-brand OnePlus, hoping to defeat the voice of Xiaomi** on the market.
The result is embarrassing, one plus two years of operation as fierce as a tiger, a look at the share in situ pestle, the domestic market sales volume is only 15% share, what else is there to blow here?At the press conference, what did you say to grow from a small sapling to a towering tree, but there has been no change in 10 years, and after getting a subsidy of 10 billion yuan last year, I thought I was going to do a big thing, but I only hired a water army to smear my friends, why did I have a sales increase?