Zhou Black Duck, Pot Ring Food Exchange, Ziyan Baiwei Chicken ......These brands can be seen everywhere and are basically familiar.
From the perspective of the industry, there are many categories in the food field, including beverages, dairy products, leisure, baking, and prepared dishes, ......
With the rise of consumer demand and the intensification of competition in the industry,Food companies are expanding their production and increasing their market share, which means that the location layout is becoming more extensive.
The location of a food enterprise determines the planning and long-term development of the factory. In terms of attracting investment, gain insight into the concerns of enterprise site selectionWhat are the important factors affecting the implementation of the project?
For the food industry, whether the site selection is correct or not directly affects the progress of factory infrastructure, investment costs, as well as the production conditions and economic benefits after completion and operation.
Food companies are highly dependent on upstream and market demand. In the site selection process, focus on the following factors:
Most of the raw material food enterprises use agricultural products as the main raw materials. In the processing process, a large number of upstream raw materials are required to support it. In order to ensure the freshness of the supply, consider the nearest location around the raw materialsEnsure product quality and quantity.
In particular, in the processing and production of canned food, the degree of "proximity" and the transportation time of raw materials are basically controlled at about 2 hours.
Production kittingIn the past, food companies that have been exposed to salmon processing and cold chain have been required to be close to ports, close to raw materials, and equipped with steam, natural gas, grease traps, etc.
This type of enterprise, for the plantElectricity, water, steam, and natural gasis a necessity. Even, there must be sufficient water sources, and the water quality is relatively good.
It is worth mentioning that the water quality used in the production of food factories must meet the drinking water quality standards issued by the health department, and the requirements for process water are higher.
Conversely, there must be no harmful gases, radioactive sources, dust, and other diffuse sources of contamination in the vicinity of food factories, which can cause hazards in food production.
First of all, the power supply distance, capacity and stability should be guaranteed by the power supply department. Secondly, frozen food, baked goods, etc., are highly dependent on cold storage or high-power equipment.
In addition,The most special feature of the food industry compared to other industries is that most of them require the introduction of steamProvide a high-temperature and high-humidity environment to realize heat treatment, cooking, sterilization and other processes.
The location of logistics and transportation food enterprises also pays attention to transportation and logistics. General selectionAreas close to ports, railways, highways and other transportation arteriesIn order to reduce transportation and time costs.
For example, edible fungus companies must cooperate with the current situation of transportation and future development plans.
Efficient and convenient logistics and transportation, on the one hand, can prevent the cost of product deterioration, and on the other hand, reduce the loss of the product itself.
At the same time, industrial auxiliary materials and packaging materials are also needed in the food production process, and logistics needs to have a certain degree of convenience.
Recruitment conditionsThe food industry has a relatively high demand for labor, and recruitment conditions and labor costs are also one of the factors to consider in site selection. Basically choose areas with abundant labor resources and high labor qualityIn order to be able to obtain sufficient labor and reduce labor costs.
In addition to the above site selection considerations, food companies also pay more attention to market demand. Some companies may consider setting up factories in economically developed areas in order to meet market demand and obtain greater economic benefits.
For edible fungus production enterprises, the closer to the consumer target group, the easier it is to understand consumer needs, listen to market opinions at any time, and ensure that the products are facing consumers as soon as possible.
Based on the above enterprise location factors, the central and western regions have the conditions for food enterprises to settle down.
Take Yan'an as an example, steam resources are a special local advantage, which has become the "trump card" of investment in the hand.
Food companies to attract, must "do what they like", understand what enterprises needWhat do you like?
For example, steam** is often one of the concerns of food companies. This year, under the precise recommendation of Tanigawa Lianxing, soybean products enterprises settled in Yan'an.
This soy products company, mainly considers steam** and transportation conditions. Due to the large amount of steam used in the project, it accounts for nearly half of the cost of production factors.
The project was selected as Yan'anValuing the advantages of local steam resources is one of the important factors for settling down.
Based on the scientific research and judgment of the green food processing industry and the in-depth understanding of the area where the enterprise is intended, Tanigawa Lianxing has helped Tongfu Group, a leader in China's health food industry, to land its big health food processing projects in Sanyuan County, Shaanxi, Hongdong County, Shanxi, Wangdu Economic Development Zone, Hebei Province and other places.
Tongfu Group is a modern enterprise group integrating four major industries: rural revitalization and modern agricultural industry, health food industry, chain catering industry, and cultural tourism and health care industry.
In the process of attracting investment,This kind of healthy food production project is affected by local agricultural product resources, park supporting facilities and environmental conditionsEnterprises choose to consider the comprehensive factors of the place more.
At that time, in response to the needs of the project, Tanigawa Interbank continuously screened and compared the comprehensive investment conditions in various places, and after comprehensive consideration and strict control, proposed a number of site selection plans for the enterprise that could be implemented.
After three years of the outbreak of the epidemic, in my busy life, I have re-realized the importance of life and health.
Especially after getting sick, I am more aware that the body is the most precious. Therefore,The consumer side of the market is paying more and more attention to the big health food, and many companies are expanding the scope of productionExpand into a wider range of products.
Although people's lives have returned to normal, consumers are not slacking off in their pursuit of three meals a day, and time-saving, labor-saving, fresh and delicious products will be more popular.
From the perspective of the development of prefabricated dishes, the current scale of the prefabricated food market has exceeded 100 billion yuan, and is approaching one trillion. Wei Zhixiang grabbed the name of "the first stock of prefabricated dishes" and went public, Qianwei Central Kitchen, Anjing Food, and Jiumao.
9. Hema Fresh, Dingdong Grocery Shopping, Guoquan, Wangjiahuan and other enterprises have also set foot in prefabricated dishes.
At present, although most prefabricated food enterprises are still in the early stage of experimentation. From the perspective of market development trends, it still has potential, and this field is also one of the food industries that focus on attracting investment.
Guangdong is one of the front-row players in the prefabricated vegetable track, and all prefecture-level cities have also entered the game: Foshan has established a prefabricated vegetable industry alliance, and Shantou has expanded a modern agricultural industrial park. A group of prefabricated vegetable enterprises have quickly assembled on the eastern coast to connect a basically complete industrial chain.
Previously, all parts of the country began to seize the opportunity period and window period of the prefabricated vegetable industry policy. However, after a period of development, the company that has come back to its senses has found that pre-made dishes are not as easy as they imagined.
For investment promotion, the intuitive feeling is that the prefabricated vegetable market has entered the liquidation stage from a hundred flowers, and enterprises without advantages will be quickly eliminated.
Among the listed companies, Haixin Food acquired Fujian Dongou Food, Lotus Health plans to invest in Zihai Pot, and Qianwei Central Kitchen plans to acquire Weibao Food. Sanquan, Anjing, Qianwei Central Kitchen and other enterprises actively expand production and increase production capacity through fixed increase fundraising.
In addition, more and more people are realizing that eating too much meat is not good for their health, and it has a negative impact on climate change and animal survival.
On the consumer side of the market, the demand for plant-based meat substitutes is gradually increasing. This means that China's plant-based meat market could account for half of the global market in the next few years.
Today, the most plant-based dietary alternatives are dairy drinks, yogurt and ice cream, but they are already diversifying, with nuts and grains such as almonds, plant-based yogurt and plant-based protein smoothies. This field, which contains huge investment opportunities, may become one of the hot directions to attract the food industry in the future.