Inheriting the brilliance all the way forward, my national treasure guardian DNA has moved, do you know?BYD is currently implementing the National Treasure Guardian Program, a program aimed at practicing corporate social responsibility. Although BYD has created 660,000 jobs, they continue to support various social welfare causes. It is worth mentioning that in 2023, BYD will be included in the list of the 100 most influential companies in the world by Time magazine for the third consecutive year, and its global influence will continue to increase. BYD has always been committed to conveying Chinese culture and Chinese power, and fulfilling the responsibility of the times. In order to achieve this goal, they launched the "BYD National Treasure Guardian Program", hoping to raise public awareness of the protection of cultural relics through their influence.
As a local car brand in China, BYD has reached a cooperation with CCTV's "China National Treasure Conference" and served as a cultural promotion officer, actively contributing to the promotion of national treasure culture. They hope to take this opportunity to let more people know about the Chinese philanthropy, Chinese aesthetics and Chinese philosophy behind the national treasure, and the story behind the national treasure. The third season of CCTV's "China National Treasure Conference" was launched on September 30, with the theme of "Understanding China from National Treasures", allowing contestants and viewers to explore China's 5,000-year-old civilization through quizzes and other methods. In addition, BYD has cooperated with the National Cultural Relics Crime Clue Reporting Platform to help promote the national cultural crime clue reporting platform, so that more people can understand and pay attention to the protection of cultural relics, disseminate relevant knowledge, and make outstanding contributions to society.
In addition to cooperating with CCTV programs and the national cultural relics crime clue reporting platform, BYD also practices its social responsibility with practical actions. In Beijing, Xi'an, Zhengzhou and other five cities, they invited the general public and the best people to walk into the museum, and industry experts explained on the spot, so that people could walk into the story behind the national treasure and understand the beauty of cultural relics restoration. In addition, BYD used its own platform to disseminate online knowledge, combined with the National Treasure Guardian Program, and launched activities such as national treasure knowledge quizzes to attract more people's attention and understand the national treasure culture. In addition, BYD has also integrated its own products into Chinese culture, such as using Chinese for in-car signs, continuously inheriting Chinese culture and related concepts, so that everyone can better understand the connotation of cultural relics protection.
Through BYD's National Treasure Guardian Program, we can clearly see the importance they attach to Chinese culture, as well as their practice and influence on the inheritance and inheritance of Chinese culture. BYD not only cooperates with CCTV programs and the national cultural relics crime clue reporting platform, but also practices its social responsibility with practical actions. By inviting the general public and the public to enter the museum, they let people feel the stories behind the national treasures and the beauty of cultural relics restoration, so that the national treasure culture can truly come alive. BYD has truly made the national treasure culture no longer limited to a cold museum, but made it truly alive and attracted more people to understand and pay attention to the national treasure culture. In this new era, BYD will integrate the glory into the times and realize the contemporary inheritance of national treasure culture.