With the passage of time, the release of the iPhone 15 and the debut of the OnePlus 12 became two of the focus of attention in the mobile phone market. This battle of technology and performance is not only unfolding on the product screen, but also profoundly affecting consumers' purchasing decisions. From the continuous price reduction of the iPhone 15 to the brilliant performance of the OnePlus 12, all this constitutes a pinnacle showdown between different brands.
Since the release of the iPhone 15, there have been waves of price reductions, which makes people have to think about the reasons. Product pricing is no longer as high as it used to be, with a 60Hz screen refresh rate and 20W charging speed seemingly putting some consumers off.
At the same time, the strong return of the Huawei Mate60 series has captured a part of the market share that originally belonged to the iPhone 15. This series of events forced the iPhone 15 to downgrade its market position, and price reduction became the only way to increase sales. However, the price reduction did not come without a price. The iPhone 15 is less powerful than it used to be, which is one of the reasons why consumers feel that the iPhone is no longer as attractive as it once was.
But even so, the iPhone 15 still maintains a high cost performance ratio with the support of iOS 17 and A16, as well as the 48 million pixel main camera, Dynamic Island and other configurations after the price reduction. This situation also occurred during the Double 11 period, and in the final analysis, Apple itself has a certain amount of traffic, which has also become a powerful tool for it to gain a firm foothold in the market.
At the same time, the launch of the OnePlus 12 has attracted a lot of attention. Compared with the iPhone 15, the OnePlus 12 shows more pro-people characteristics in terms of pricing. The starting price is only 4299 yuan, and the configuration is comparable to the Pro version of a competitor. Such a cost-effective performance makes people sigh at OnePlus's conscience in the market competition.
The OnePlus 12 is equipped with a Snapdragon 8 Gen3 processor, which has significantly improved performance. In terms of games, the blessing of the super frame super painting engine makes the game experience smoother, especially the 2K+120Hz simultaneous opening, which has become the ideal state for players to chase. The blessing of Tiangong cooling system Pro provides a better gaming experience while keeping the phone not too hot. In terms of screen, the OnePlus 12 is proudly equipped with a BOE 2K screen, which has a DisplayMate A+ display level.
This not only makes *** and playing games have a higher visual enjoyment, but also launches the exclusive self-developed eye care technology for the first time, which alleviates the discomfort caused by long-term use to the eyes. In terms of image configuration, OnePlus 12 debuts Sony's LYT-808 sensor, coupled with a periscope telephoto and super light and shadow image engine, which makes the phone's finished film effect even better.
Day or night, you can shoot in high quality**. In terms of battery life, the OnePlus 12 is equipped with a large 5400mAh battery that supports both 100W wired and 50W wireless charging. Such a configuration, whether it is battery life or charging speed, can provide an excellent experience. In terms of details, the all-area multi-function NFC, three-stage mute button, and the blessing of Android's largest motor all make OnePlus 12 more advantageous in terms of user experience.
Overall, whether it's the iPhone 15 or OnePlus 12, each phone has its own unique characteristics. Which phone to choose depends on your personal needs and budget. With a budget of around 4K, the OnePlus 12 is undoubtedly an option worth considering, with its comprehensive configuration and people-friendly**, giving consumers more choice. The competition in the mobile phone market will continue to be fierce, and consumers will have more opportunities to enjoy the convenience and fun brought by advanced technology.