BlizzardwithNetEaseThe breakup for many domesticgamesThis is undoubtedly a blow to players, and they will not be able to continue to experience it at homeBlizzardofgames。AlthoughBlizzardI've been looking for a new partner, but a year has passed and I still haven't found oneNetEasereplacement. And in the process of the breakup of the two companies,BlizzardRefusal to bear the obligation of refund for players in the national server, and therefore withNetEaseA dispute arose. However, in ActivisionBlizzardAfter being completely acquired by Microsoft, the situation changed a bit. Microsoft asBlizzardThe new financier gave itBlizzardHuge financial support. Against such a background,BlizzardThe market strategy may also change. Recently, a number of information channels have been reportedBlizzardWe are in contact with a number of domestic companies, and finally chose andNetEaseRe-collaboration. The news came as a shock to many players. However, this is not entirely unreasonable.
First of all, Microsoft givesBlizzardThe financial support is very strong. As a globally renowned tech giant, Microsoft is not short of money. That's itBlizzardThe market strategy provides more space and choice. There is information thatBlizzardAfter approaching a number of companies, I finally chose itNetEaseas a partner. This is also reflected from the sideNetEasein the countrygamesMarket influence and operational capabilities. Although the two companies have had their own disputes, with Microsoft's financial backing, these problems may be resolved.
Secondly, compared to the last cooperation,BlizzardMay prefer to chooseNetEaseAnd that's becauseNetEaseGood results have been achieved in the past cooperation. Although because of policy and various reasons,BlizzardThe operation in the country is not very smooth, but this does not negate itNetEasein promotionBlizzardProgress made in products and services. BlizzardwithNetEaseRe-cooperation may be based on trust and understanding built on previous cooperation, which is a great advantage for both parties.
However, this news has not yet been officially announced by both sides, so there is still some uncertainty. However, according to industry insiders, the two sides have not yet reached a final agreement, but the possibility of contact and negotiation between the two sides is very high. Players reacted mixed to the news. Some players are for:BlizzardwithNetEaseThe repeated statements are confused and dissatisfied, worriedBlizzardThere will be some problems again in the future. However, there are also some players who say they are reluctant to returnBlizzardThe national costume does not mean that you can't playBlizzardgames。After all, there are still a lot of Chinese players in the international and Asian servers, andBlizzardIt also provides convenient payment methods for Chinese players. ForBlizzardIt is not difficult to attract players from international and Asian servers back to China, and the important thing is a stable and familiar operating environment, which can also be explainedBlizzardSelect withNetEaseReasons for cooperation.
withBlizzardwithNetEaseThe possibility of recombination is increasing, and one can't help but wonder whyBlizzardwill be re-selectedNetEaseas a partner. Actually, there are some reasons and considerations for this.
First of all,BlizzardAs a globally renownedgamesThe company has a large user base in the Chinese market. However, due to policy and other reasons,Blizzard's domestic operations have been restricted. In past collaborations,BlizzardwithNetEaseThe relationship is not very harmonious. But with Microsoft's acquisition and financial support,BlizzardThe market strategy may have changed. BlizzardSelect withNetEaseCooperation, probably out of rightNetEaseRecognition of influence and operational capabilities in the domestic market.
Secondly,BlizzardwithNetEaseThe fundamental reason for re-working is to find a stable and familiar operating environment. AlthoughBlizzardI was in contact with other companies, but I finally choseNetEase, which also illustratesNetEaseGood results have been shown in past collaborations. Trust and tacit understanding have been established between the two parties, thus laying the foundation for future cooperation.
In addition,NetEaseIngamesThere is also a rich experience and professional team in the industry. They are familiar with the Chinese market and have a deeper understanding of the needs of domestic players. This will be:BlizzardProvide valuable support and assistance in the operation and promotion of the domestic market.
In summary,BlizzardSelect withNetEaseIt is not surprising that the partnership is once again entering the Chinese market. With Microsoft's financial backing andNetEaseof operational experience, believeBlizzardThe return of the national uniform will achieve good results.
AlthoughBlizzardwithNetEaseThe reunion has not yet been officially confirmed, but there has been a lot of news and revelations that the two sides are discussing cooperation. This news for the majorityBlizzardThis is undoubtedly good news for players. IfBlizzardSuccessfully returned to the Chinese market and reconciledNetEaseWhat kind of changes will this bring to players if we continue to work together?
First of all, returning to the domestic market means:BlizzardofgamesWill meet most domestic players again. Despite the fact that in past collaborations,BlizzardSubject to some restrictions and troubles, thoughBlizzardFans have been hoping to continue playing in the countryBlizzardof the classicsgames, such as ".World of WarcraftwithOverwatchetc. If the cooperation goes well, thesegamesIt is very likely that the national server will be launched in the short term, and it will bring better to playersgamesExperience.
Secondly, withNetEaseContinuing to work together means:BlizzardIt will be better supported in terms of operation and promotion. NetEaseAs an experienced companygamesThe company has rich operational experience and a professional team. They can better understand the needs of Chinese players and make reasonable operation and promotion strategies according to market conditions. This will make:BlizzardofgamesBe more competitive in the domestic market and better meet the needs of players.
In short,BlizzardwithNetEaseThe composite forBlizzardof domestic players is a positive change. I hope that the two sides can reach an agreement smoothly and bring more excitement to the playersgamesExperience.
AsgamesLovers, I'm rightBlizzardwithNetEaseThe compound is very excited. Blizzardof the classicsgamesIt has always been loved and respected by players, andNetEaseAs an excellent companygamesThe company has rich operational experience and a professional team. Their cooperation can bring better to domestic playersgamesExperience and service. At the same time, this is also domesticgamesThe market has added some new variables and opportunities. I hope that the two sides can reach an agreement smoothly and bring more excitement to the playersgamesOpus.