Course Title:"Jade Sees Wealth - Jade Art Appreciation and Tasting Salon".To be a good customer salon - good experience, distinctive, high satisfaction
Speaker: Mr. Chonghua (one session).
Background of activities that meet the psychological needs of high-net-worth clients:
Jade has been an heirloom in the minds of Chinese since ancient times, and it is an important way for modern high-net-worth individuals to live their spiritual and cultural life and inherit family wealth. Loving jade, Tibetan jade, and appreciating jade have almost become the concentration of all high-net-worth customers. Whether it is exquisite jadeite or warm Hetian jade, it often becomes the wrist jewelry and hand-held toys of high-end customers, and it is also the first choice for many people's treasures. However, due to the high professionalism of jade collection, the market is chaotic and difficult to evaluate, so it is easy to suffer losses in the process of investment and consumption, and I am eager to understand professional knowledge and investment collection skills through some opportunities, and can get an objective evaluation for my own collection. What customers want most:
1.Online live broadcasts, e-commerce platforms, and tourist attractions are all kinds of mixed channels, and it is easy to suffer losses and buy mistakes, how to avoid pitfalls?
2.If you want to learn some professional appreciation knowledge and recognition skills, where is this opportunity?
3.Can I have the opportunity to look at more physical objects and specimens to learn the skills of appreciation?
4.Where can an expert appraise the jade that has been collected and purchased?
A professional jade appreciation salon to meet the needs of customers!
The Jade Culture Tasting Salon for high-net-worth customers is to meet the above needs of customers on the basis of bringing you a lecture activity with a good experience and many benefits. For the organizers, this is a creative, distinctive, in-depth and high-satisfaction customer salon activity, which helps to enhance customer value-added services and establish in-depth customer stickiness.
Course Benefits:
1.Learn the knowledge of Chinese jade culture and appreciation of jade and jade artworks.
2.Mastery – Practical tips for easily identifying real and fake jade.
3.Clarity - the wearing and selection of jade is a variety of cultural exquisiteness.
4.Experience - Hands-on appreciation of dozens of representative jade objects of different varieties on the spot.
5.Grasp the market opportunity to better invest in jade collections.
6.Treasure appreciation——Free on-site appraisal and evaluation, to make a final decision on the collection that has been puzzled by itself.
7.Consultation - to give professional answers to customers' questions.
8.Resources - Provide national authoritative appraisal resources to help customers in need to conduct authoritative testing and issue certificates.
Course Target:Private bank customer activities, high-end customer salons, customer appreciation meetings.
Mode of Delivery:Professional teaching, case sharing, physical display, hands-on experience, on-site interactive Q&A.
Course outline
OneA brief analysis of the investment collection of jewelry and jade artworks
1.Investment and auction of jewellery and jade artworks under the current economic situation**.
2.The four principles of value investment in jewelry, jade, and artworks.
3.The rules and terminology of the jade collecting industry.
IIBasic skills and common sense of jewelry art appreciation
1.Real-life case study: common pitfalls and basic knowledge of jade appreciation and purchase.
2.The "six-character proverbs" and "five dimensions" of jade appreciation
3.Recognize common types of jade and distinguish the value: Hetian jade, jadeite, southern red, green pine, ......
4.Hands-on experience: Appreciate how to use the gadget.
IIIChinese jade culture and jade health preservation and wearing
1.Chinese jade culture: Tongling jade, jade must be intentional, meaning must be auspicious.
2.The theme culture and wearing of jade are exquisite.
3.Wearing and health care of jade - three years of jade and ten years of jade care.
4.Tips for the maintenance of jade.
FourthAppreciation and investment collection of jadeite, Hetian jade and mainstream jade artworks
1.The King of Jade - Jadeite Appreciation Skills and Investment.
1) The current situation of mineral resources and investment relationship of jadeite.
2) Jadeite's gambling stone - gambling stone fraud, gambling stone suggestions.
3) Jadeite value evaluation skills: seed, bottom, water, color, ......
4) The "three-character truth" of jadeite appreciation and collection - identification of true and false jadeite, identification of dyed jadeite with glue injection.
5) Appreciation and identification skills of jadeite ABC - easily master 9 skills for identifying jadeite with the naked eye.
6) Jadeite Value Assessment and Investment Collection – What Makes a Collector?
7) Suggestions for common key styles of jadeite bracelets, pendants, and rings.
8) Physical experience - real and fake jadeite specimen experience, more than 20 pieces of real tasting experience.
2.The first of the national jade - Hetian jade's appreciation skills and investment.
1) Perception of "jade" and "jade".
2) The value of Hetian jade's Russian, Hetian, Qinghai, and Korean materials and their appreciation skills.
3) Hetian jade's mountain and seed material appreciation skills.
4) Understand the investment and collection of Hetian jade.
5) Physical experience - Hetian jade physical appreciation (Russian material, Qinghai material, Xinjiang material, Korean material).
3.Appreciation and collection tips for other common jade categories.
1) Appreciation and collection of Nanhong.
2) Precautions for appreciating local jade varieties and emerging jade varieties.
Xiu jade, Lantian jade, Dushan jade, chicken blood jade, golden silk jade, coral jade ......
FiveTreasure appreciation, physical appreciation, practical operation and interactive Q&A
1.Customers are free to experience physical objects.
2.On-site treasure appraisal to help customers identify their own collections and jewelry.
3.Consult and suggest to answer customers' questions.