It took her three years to become a "bicycle queen" worth more than a billion dollars from an ordinary person.
In 2018, when Mobike's market value was at its highest, its founder Hu Weiwei sold Mobike to Meituan for $2.7 billion**, and she realized financial freedom with 1.5 billion in cash.
So why did Hu Weiwei sell Mobike when it was in the limelight?
On April 3, 2018, Meituan announced the acquisition of Mobike for $2.7 billion, a decision that no one expected, because at that time, Mobike could be said to be the most optimistic.
At that time, although many competitors slowly appeared, Mobike can be called the largest company in the bike-sharing industry, and it is also the first batch of beneficiaries of bike-sharingThe market capitalization has reached tens of billions
And the founder of MobikeHu WeiweiAt that time, he was just 36 years old, and he was really young and promising, so how did Hu Weiwei develop Mobike?
Hu Weiwei graduated from an ordinary second college, the academic qualifications are not very outstanding, it can be said that it is mediocre, after graduation, she went to Beijing, she wants to rely on her own efforts, break out of her own world.
At first, she went to the economic department of the "Daily Economic News" as a car reporter, and at that time her salary was only enough for her to survive in Beijing.
Slowly she accumulated some experience, and the work became more and more comfortable, after which she jumped a few times, her salary also improved a lot, and she also made friends with many bigwigs in the automotive field.
In ten years, Hu Weiwei's salary has already reached tens of thousands of yuan, but Hu Weiwei is not satisfied, she wants to start her own business.
Not long after, Hu Weiwei resigned, she took out all her savings, and rented a courtyard house in BeijingA company called "Geek Car New **" was founded.
In Beijing, a place where every inch of land is valuable, even if Hu Weiwei's rented place is very cheap, the rent is not to be underestimated, which is still a big expense for Hu Weiwei.
So in order to save money, Hu Weiwei only rented the place during the day, and rented the place to a bar owner at night.
During the break, Hu Weiwei will also hold some small parties or salons in the courtyard, and invite many bosses or engineers and car enthusiasts to chat here and talk about the development trend of automobiles.
And it was also here that Hu Weiwei met his own Bole --- angel investorLi BinLi Bin is the founder of Yiche and NIO, and Li Bin can be said to be a pivotal figure in the automotive industry.
At that time, Chen Tengjiao, a car designer, wanted to make a smart bicycle, so Hu Weiwei introduced Chen Tengjiao to Li Bin, but Li Bin had no interest in Chen Tengjiao's idea, and said that instead of making a smart bicycle, it was better to do a shared bicycle.
But neither of them took this matter to heart at that time, but Hu Weiwei, who was sitting on the side, had bright eyes and felt that the project of sharing bicycles could be tried.
Because when she was a journalist, she often ran on the road, sometimes the place she went to was not very far away from the next place to go, if she took a taxi, it would be a loss, but it took a long time to walk, and even during the rush hour of traffic jams, it would often be delayed for a long time.
At this time, Hu Weiwei wanted a bicycle very much, which would save time very much, so when he heard about the shared bicycle project, Hu Weiwei felt that it was very feasible.
After Hu Weiwei had an idea, she went to do some research, and then she found Li Bin and proposed her ideas to him, and Li Bin also felt very interested after listening, so she decided to participate in the project.
But Li Bin can be said to be very busy, so he naturally did not have to participate in this small project, so he provided financial support.
With Lin Bin's help, Hu Weiwei can also be said to be very smoothIn 2015, Hu Weiwei established Mobike Technology***
With Li Bin's investment of 1.46 million, Hu Weiwei began to show her talents, but in the early days of entrepreneurship, she also encountered a lot of problems, for the shared bicycle she wanted to develop, Hu Weiwei had high requirements, because after all, to meet the needs of the market.
She made several requests to the engineers, including:The bicycle can not burst a tire, must be installed smart lock, and at the same time can not drop the chain or paint, she said that the life of each car must be more than 4 years, and no manual maintenance is required
These requirements are very strict, which makes many engineers very headaches, and slowly several engineers have left Mobike, and many people think that Hu Weiwei is delusional, because in their opinion, it is simply too rigid.
But Hu Weiwei did not give up, and finally under her determination, the first batch of Mobike bikes came out, but new problems also followedAt that time, Hu Weiwei estimated that the cost of a shared bicycle was 800 yuan, but the cost of making it according to the requirements reached 2,000 yuan, plus the previous expenses, so there is no money in the account at this time.
There is no way, Hu Weiwei can only take out a loan, and at the same time he is constantly looking for investors, and at this time, Li Bin brought in another 3 million investment, which also helped Hu Weiwei solve a big problem.
After that, the first batch of Mobike bicycles were put into operation in Shanghai, but what I didn't expect was that the popularity was far beyond everyone's imagination, so the launch across the country was quickly put on the agenda.
After being put into the market, the response of Mobike was also very good, and at the same time, in some third- and fourth-tier cities, Hu Weiwei did not give up the launch.
Soon, Mobike ushered in its own spring, and in a short period of time, Mobike completed more than a dozen rounds of financing, which can be said to be very smoothThe estimated market value has also reached tens of billions
However, at this time, Hu Weiwei found that there was a problem with the company's development, due to the rapid expansion in the early stage, the company's maintenance costs in the later stage were too high.
Although the estimate is very high, but in fact there are not, and at the same time, there are many companies that have also carried out the project of sharing bicycles, all of which want to get a piece of the pie, and the competition is very serious.
At the same time, many shared bicycles are also discarded at will because of various problems, resulting in a new type of garbage, and some people even take the shared bicycles as their own, which is very confusing.
And due to the chaos in the field of shared bicycles, the state has also increased control efforts, and many shared bicycle companies are also facing the problem of bankruptcyAnd Mobike's business situation is also deteriorating
Hu Weiwei took a lot of measures, but it was still of little use, so at this time she decided to sell Mobike.
In 2018, Hu Weiwei ignored the oppositionSold Mobike to Meituan, and agreed that Mobike's debts would be taken over by MeituanFor a while, the leader of the bike-sharing industry changed hands.
And Hu Weiwei also cashed out 1.5 billion yuan with 9% of the shares, and after three years of entrepreneurship, she has also become a strong woman worth more than a billion yuan from an ordinary person, and Hu Weiwei was only 36 years old at this time.
I have to say that Hu Weiwei is really very shrewd, otherwise if she didn't choose to sell Mobike at that time, but continued to develop, she might have gone bankrupt a long time ago.
Nowadays, Mobike is almost impossible to see on the market, replaced by Meituan bicycles, and Hu Weiwei has long faded out of the public's field of vision.
Hu Weiwei's courage and courage can be said to be very big, so he can achieve great success, and now Hu Weiwei is only 41 years old, and there are infinite possibilities in the future.