With the successful holding of the 2023 SUNFOTO (China) Grand Ceremony, YOFOTO officially opened its 20th anniversary and entered the fifth five-year new development journey.
In the past 20 years, Sunshine has been based on the big health industry, pursuing its dreams and moving forward unswervingly. After four or five years of development, they went from seeds to powerful trees. Now they are thriving and have a bright future. Treasure Bao, chairman of YOFOTO, said that YOFOTO will create a better future for customers, employees, the industry and society through the new development strategy and business layout, focusing on the core of "health".
Mr. Bao, Chairman of Sunshine China).
The four-five-year plan has been advanced layer by layer, and 20 years of steady development have laid a solid foundation.
As a strategic industry related to the national economy and people's livelihood, big health has always stood on the cusp of rapid development. Looking back on the past 20 years, on the track of large-scale health industry, Sunshine has laid a solid foundation for innovation, development, R&D, strong products and construction of platforms with four or five years of planning. According to the chairman of Sunshine Bao, in the first five years, Sunshine began to build a large-scale production base and obtained the first batch of direct sales licenses. Brands such as Yufangtang, Life and Health, and Oriental Quality have opened up the market with high-quality products, laying the foundation for the rapid development of YOFOTO. In the past five years, YOFOTO has begun to establish YOFOTO industrial clusters around the world, and has put forward the goal of becoming a "Chinese sample" in the global health industry and a benchmark representative enterprise of the entire industry.
In the past five years, YOFOTO has continued to increase investment in the construction of product centers, R&D centers, intelligent workshops and intelligent warehouses, upgraded its business model, put forward the whole life cycle ecological chain of "measurement, adjustment, protection and maintenance", and began to invest vigorously in brand building, setting foot in the high starting point of high-end medicine field of life cells. In the fourth and fifth years, with the promotion of 5G, big data, cloud computing and artificial intelligence, YOFOTO has increased digital investment in line with the trend of the times, established a digital talent team and digital business platform, launched stores and pulse applications, upgraded business models, and launched a metaverse digital product exhibition hall, a series of measures have brought strong growth to YOFOTO in the digital and intelligent era.
After 20 years of struggle and vigorous development, YOFOTO has built a health industry ecological chain that provides full life cycle management around the core of the healthy life industry, and built a whole ecological chain health industry cluster, covering health testing, scientific conditioning, exclusive guarantee, precision medicine, and health care, providing consumers with "one-stop" precision health management services throughout the life cycle, and building a health technology smart platform for entrepreneurs.
In the past 20 years, many excellent "personal economies" have emerged on the career platform created by YOFOTO. Together with SUNSHINE, they have achieved great things under pressure and achieved success in their careers in an environment where various challenges coexisted. YOFOTO also cooperates with business partners to provide customers with healthy products and a better life, create value for the country and society, and support social and economic development.
The eight major development strategies are comprehensively laid out, and the first battle in the next 20 years will be launched in 2024.
In recent years, under the background of the "Healthy China" strategy, large-scale health enterprises closely related to health have ushered in a broader space for development. Preventing and coping with diseases and coping with aging has become the main development direction of the large health industry. The market innovation trends such as consumption, vitality, youth, and personality in the digital era, the flexibility and potential of China's economic situation, the development of social business models, the enthusiasm of policies, and the transformation of people's healthy consumption concepts have provided new impetus for the development of large-scale health industries and brought greater development opportunities for the three students.
Sun Pengbo, President of Operations of YOFOTO (China), said that under the new market situation, YOFOTO keeps pace with the times, intelligently perceives trends, actively embraces changes, and achieves steady development with extraordinary strategies. In 2024, YOFOTO will implement eight strategies in eight dimensions, including product strength, brand strength, marketing strength, re-purchasing power, digital intelligence, education strength, activity strength, and strategic strength, to start the first battle of YOFOTO in the next 20 years.
Mr. Sun Pengbo, President of Operations of Sunshine China).
In terms of product strength strategy, in 2024, YOFOTO will focus on Yufangtang and Oriental quality, focusing on kidney power health food and peptide nutrition health food. Through the in-depth cultivation of these two tracks, YOFOTO will stabilize its leading edge in the industry. In terms of brand power strategy, Sunshine Chairman **Bao will launch new works in 2024 to upgrade the packaging image of Sunshine products, increase the coverage of national brand advertising, and launch the Sunshine Metaverse Product Experience Hall and Sunshine Offline Brand Experience Hall to strive to achieve brand upgrading.
The coordinated development of the three business segments depicts a grand blueprint for the development of the new five years.
Based on the big health industry, building a good career platform is the original intention of Sunshine and the unswerving direction in the future. Relying on the solid foundation laid by the past four or five years of planning and development, YOFOTO will comprehensively carry out the fifth five-year plan and continue to move towards lofty development goals through the coordinated development of the three major business segments.
Sunshine (China) Health Industrial Park).
In the future, YOFOTO will continue to rely on the century-old brand Yufangtang to promote and inherit the traditional Chinese medicine culture, focus on the health and kidney market through Yufangtang, create more good health care products for consumers to improve immunity, prevent chronic diseases and prevent diseases, bring China's health care concept and Yufangtang's "sincerity and kindness" culture to the world, and make due contributions to human health.
Relying on the research in the field of peptide nutrition in the past few years, Oriental Literacy Brand will continue to pay attention to the field of "scientific plant nutrition", explore the application of small molecule peptides, create more peptide plant nutrition and health foods, develop more functional health foods that consumers can perceive and experience, realize the sustainable development of the brand itself, contribute to the development of peptide nutrition in China, and strive to become the "No. 1 brand of small molecule peptide nutrition" in China.
In the future, the skin care sector of Sunshine Beauty Industry will continue to focus on personalized needs, with Silizi, Zeyan and Eighteen Palaces as the main starting point, and firmly grasp the market of scientific and technological anti-aging, plant skin care, cell biology and multi-effect private care. YOFOTO will continue to develop more functional skin care products, such as freckle removal, anti-wrinkle, anti-aging, whitening, skin beautification and other skin care products, so as to make products and experiences more extreme, diversified and excellent, and make consumers more recognized.
With the aging of China's population, the younger sub-healthy population and the post-epidemic era, more and more health problems have stimulated market demand. In the field of health, there are immeasurable prospects for any subdivision of health care, home care, medical beauty care, chronic disease conditioning, traditional Chinese medicine diet therapy, postoperative care, and cell medicine. In the next five years, YOFOTO will continue to firmly grasp the market development trend, rely on the advantages accumulated in the past 20 years, focus on the improvement of immunity and chronic disease prevention and other fields, and strive to achieve higher development goals.
Walk with love to practice public welfare, and Sunshine has invested more than 1400 million yuan.
Demonstrate social responsibility with good deeds, and practice the original intention of public welfare with actions. In the past 20 years, while actively promoting the development of China's health industry, YOFOTO has continued to fulfill its social responsibilities in the form of public welfare and won the respect of all sectors of society with practical actions. Up to now, Sunshine has donated a total of 1More than 400 million yuan, driving more than 100,000 people to participate in various social welfare activities.
YOFOTO respects every life and continues to share values with society. Over the years, YOFOTO has actively participated in public welfare undertakings, and has carried out the "Love 1+1" congenital heart disease child rescue activities, the "Hand in Hand" child care activities, the "Safe Construction" children's safety and health, the "Low Carbon and Healthy Family Life" family environmental protection projects, as well as other public welfare actions such as poverty alleviation, students, disaster relief, anti-epidemic, and respect for the elderly, and constantly conveyed the public welfare concept of "Love 1+1".
Sunshine Chairman ** Bao said that Sunshine will put social responsibility in the most important position, and the investment in public welfare will only continue to increase, and Sunshine will never stop its love and public welfare actions. In 2024, YOFOTO will invest 3 million yuan in public welfare** to carry out various public welfare projects on the basis of the loving donations of partners.
Rooted in the big health industry for 20 years, YOFOTO has always been focusing on the scientific and technological research and development, achievement transformation and brand marketing of the health industry, and has become a new force to help build a healthy China. Jinbao also said that in the future, Sunshine will continue to firmly base itself on the big health industry, build a good career platform, build a personal economy, keep pace with the times, and provide more career empowerment for partners. Driven by scientific and technological innovation, we take it as our responsibility to meet the needs of consumers, strive to do a good job in products, and strive to become a good brand loved by the market and recognized by consumers, and contribute to the development of national health and China's big health industry.