AI assistant creation season
AI assistant creation season Fat Donglai, a supermarket chain enterprise covering department stores, electrical appliances and clothing in Xuchang City, Henan Province, has become inexplicably popular recently, and consumers regard it as a genuine shopping paradise with good quality and low price, many netizens have shouted on the Internet, hoping that Fat Dong will come to his city to open a supermarket, so that he can also enjoy benefits;Part-time workers regard it as the ceiling of the boss world and think that this is the ideal boss. Why is Fat Donglai so popular for being able to fully harvest the hearts of consumers and workers?The answer lies in their day-to-day business activities.
Treating consumers, Fat Donglai always adheres to the principle of treating customers sincerely, operating flexibly, and not deceiving customers, relying on sincerity and not fraud. Let's take a look at how it treats the consumer as a god in its day-to-day business.
First of all, we should insist on making low profits and gross profits public. Yu Donglai, the founder of Fat Donglai, said in an interview that it is enough to have a little net profit, and the rest will be given to consumers. In Fat Donglai's supermarket, consumers can buy with confidence, not only can enjoy low price discounts, but also buy genuine things.
Second, insist on taking the consumer's feelings as your own. In 2022, some customers will report that "Northeast Farmer's Sweet Corn" will be priced at 8 in Fat Donglai Store5 yuan, with the Northeast farmer's sister brand corn sold on the Internet ** (in the Northeast farmer's sister-in-law only sells 3.)6 yuan"). On September 29, Fat Donglai responded: It notified the store to remove the product from the shelves as soon as possible, and at the same time organized the business supervisor to audit and investigate all the single products of the Northeast Nongsao brand sold in the store from the procurement channels, purchase price, markup rate and sales.
Secondly, insist that consumers are no trivial matter. In June 2023, a consumer went to the Fat Donglai Xuchang Angel City store to buy lychees, opened and took a bite and found that it was full of insects, and he was disgusted. Judging from the ** on the Internet, after this lychee was opened, several small white flesh worms appeared in the place where it was connected with the branches, which was indeed easy to cause discomfort. In response to this matter, the staff of Fat Donglai responded that they had noticed this situation and fed back to the supermarket supervisor to contact and solve it.
Finally, insist on treating consumers as family. In June 2023, a customer had an argument with an employee in Fat Donglai, Xuchang, Henan Province, and then Fat Donglai released an 8-page "Investigation Report on the Dispute between Customers and Employees", which caused heated discussions. The investigation report is very detailed from the cover, the catalog to the treatment plan, and in this investigation report, Fat Donglai said that due to service problems, all the management personnel were demoted for 3 months, and brought gifts and 500 yuan service complaint award, came to apologize for the customer, and the customer resolutely refused the 500 yuan complaint award afterwards.
Coincidentally, a consumer recently went to the Fat Donglai supermarket to buy things and went to the toilet when he found that the toilet paper towels were used up, and he saw an emergency call button on the back of the door, so he pressed it, but he didn't expect that 4 seconds later, a staff member came into the toilet to ask if there was anything to help, and brought paper towels for consumers in time.
In the face of such a fat Donglai who loves fans, how can consumers not love it. Let's take a look at how it treats its employees.
Treating employees, Fat Donglai insists on letting employees eat well, play well and work happily. "Fat Donglai may not be the biggest retail company, but we must do our best to make it the happiest company. It doesn't matter how much performance there is, employees are happy. As the founder, Yu Donglai has always believed in the concept of common prosperity, and 95% of the company's operating profits were distributed to the management and half to the employees. In Fat Donglai, all the employees saw him, and no one called him boss, and they all affectionately called him "Brother Donglai".
Let's take a look at the seemingly strange but heart-warming system formulated by Fat Donglai, on December 1, Fat Donglai *** released a message, recently, Yu Donglai shared information that Fat Donglai is now working 7 hours a day, according to the 8-hour system every day, employees have already achieved two days off at work. Employees enjoy 104 days off every year, plus 30-40 days of annual leave, and 5 days of closed during the Spring Festival, and employees can take more than 140 days of vacation every year.
As for the management, it is even more against the sky, the annual leave can reach more than 190 days, in terms of treatment, the middle management of the car is Mercedes-Benz, and the senior management is with 3 million luxury cars.
Yu Donglai said in his speech at the 2023 United Business China Supermarket Week that Fat Donglai's goal is to work 5 days a week, no more than 5 hours a day, and have 1-2 months of vacation every year.
In the face of such a humane Fat Donglai, are you moved?