The headlines of the car are now ** roadThe ** of the Xiaomi car has been ** again. Different from the declaration pictures and spy photos circulating on the Internet that were previously published by the Ministry of Industry and Information Technology, this time it is a Xiaomi Su7 with a light green appearance. Fresh color, many young people said that they were moved, must rush . 
And what is on the hot search with Xiaomi Auto is the topic of leaking that Xiaomi Auto will pay a fine of 3 million. 
Therefore, some netizens ridiculed, coupled with the 1 million yuan fined by a ** businessman for leaking Xiaomi's design draft at the beginning of this year, Xiaomi Auto has earned 4 million yuan. 
In addition to Xiaomi Auto's **, yesterday in the CCTV face-to-face column, Lei Jun, founder, chairman and CEO of Xiaomi Group, also talked about Xiaomi Automobile. Lei Jun said that he built the car with the certainty that he would definitely win. Xiaomi has two principles for making cars, the first is to be upright and surprising, and to be upright is to fully respect the laws of the automotive industry and use the mature technology of the automotive industry to ensure that the first car can be built well;The second is ten times the investment, generally a car company to build a car about the investment.
Three or four hundred people, about 1 billion, 2 billion R & D funds, and Xiaomi's first car invested 3,400 engineers, the entire R & D investment exceeded 10 billion. 
Xiaomi builds cars, builds them themselves, does not merge and acquisition, does not OEM, and more and more details show that the first car of young people is about to be pushed into the spotlight and judged by the market. Xiaomi car hit the face ?On November 15, the first model of Xiaomi Auto appeared in the 377th batch of "Announcement on Road Motor Vehicle Manufacturers and Products" issued by the Ministry of Industry and Information Technology. The declaration chart shows that the first model of Xiaomi Auto is a pure electric sedan, with two models, namely SU7 and SU7 MAX. 
* As soon as it came out, many fans thought that Xiaomi cars hit Porsche. **The electric ape ball made a series of pictures to compare the front face, tail lights, and waistline of Xiaomi cars and Porsche Taycan. It's not that Porsche can't afford it, but Xiaomi is more cost-effective, and some fans even ridiculed Xiaomi cars for Porsche . 
In terms of specific parameters, the length, width and height of Xiaomi SU7 are 4997mm 1963mm 1455mm and the wheelbase is 3000mm, and the Xiaomi SU7 MAX is 1440mm in terms of height, and the rest of the parameters are the same. The Xiaomi Mi Su7 will have two battery capacity versions, with a battery pack capacity of 101kWh and 73 kWh respectively6kWh, of which, the 101kWh battery pack has a range of 800km and 750km respectivelyAnd 73The 6kWh battery pack has a range of 668 km and 628 km, respectively. Xiaomi cars use ternary lithium-ion batteries produced by CATL, with a peak power of 220kW and 275kW for the drive motor, and are also equipped with an automotive event data recording system (EDR). In addition, in the previous spy photos of the Xiaomi car frame**, some fans thought that the handle area of the door panel in the interior of the Xiaomi car was somewhat similar to the Tesla Model 3. 
At present, there are various spy photos, ID photos, and unpainted driving of Xiaomi cars on the Internet, and most of the rice fans are satisfied with the current appearance of Xiaomi cars. 
Does Xiaomi Auto insist on cost performance?At present, the news on the market is that Xiaomi cars are divided into standard version, Pro version, MAX version, and track version that will not be mass-produced, and the price is concentrated at 19-300,000 yuan. Guo Mingchi, an analyst at Tianfeng International, said that the key selling points of Xiaomi cars are autonomous driving, software ecology and 800V fast charging and power configuration, and the estimated price is less than 300,000 yuan. Senior car blogger Han Lu previously broke the news that Xiaomi Auto is positioned as a C-class luxury car, with a minimum of about 300,000 and a high configuration of about 500,000. At present, this Weibo has been deleted. 
Previously, the article said that the price of Xiaomi cars starts at 260,000 yuan and is divided into two versions. The price of the low-spec model is 260,000 300,000 yuan, and the price of the high-spec model is more than 350,000 yuan. However, whether the price of Xiaomi cars will be as low as below 200,000, or 20-300,000, or more than 300,000, the three stages of ** directly determine whether Xiaomi cars are still the main familiar "cost-effective" formula. After announcing the car, Lei Jun launched a vote on the pricing of Xiaomi cars, with nearly 20,000 people participating, and the most netizens were selected within 100,000 yuan, followed by 100,000-150,000 yuan. But from the current ** Xiaomi car configuration, the pricing below 150,000 is indeed a little difficult. The unreleased Xiaomi car is already facing an increasingly volatile new energy market. This year, new energy vehicles have started a battle. Approaching the end of the year, in order to rush sales, the first means of car companies are becoming more and more crazy. According to Cui Dongshu, the current secretary general of the National Passenger Car Market Information Association of the Passenger Car Association, the increase in the intensity of new energy vehicles in November this year is particularly obvious, and it has now reached a historical high level after November last year. 
According to Yiche data, in the last month of 2023, Jiyue, BYD, Xiaopeng, Zhiji, etc. have adjusted a number of series of models**, and other new energy vehicles have also launched various preferential policies for purchases before the end of the year. At the end of the year, at the moment of rushing sales and volume, can the final pricing of Xiaomi cars satisfy fans?Will Xiaomi cars be released this year?Yesterday was also Lei Jun's 54th birthday, and yesterday evening, Lei Jun posted a message thanking his friends for their birthday wishes, and there must be a road before the car arrives at the mountain.
Because of this point in time and the word car, netizens left a message wishing Lei Jun a happy birthday, but also guessed whether the Xiaomi car conference was coming. Xiaohongshu blogger Video Game Technology previously posted an article, saying that Xiaomi has finalized the launch of Xiaomi cars in Beijing on the 28th. The internal staff of Xiaomi Auto refuted the rumor that the time has not yet been decided, and it is indeed considering this point in time. There have been more and more official actions of Xiaomi Auto, such as the Xiaomi Auto Weibo that has just been opened and rolled off the assembly line at the speed of light, the official website of Xiaomi Auto with only a few **, and some Xiaomi Homes in Beijing, Shanghai and other places that have begun to display and confirm the work of car placement.
According to the "Daily Economic News", the four major manufacturing processes (stamping, welding, painting, and first-class workshops) in the first phase of the Xiaomi automobile factory have been built, and small-batch trial production has begun, and the produced cars are parked in the first-class workshop. At the Xiaomi 14 press conference, Lei Jun said in response to questions from netizens that Xiaomi cars are currently progressing very smoothly and will be officially launched in the first half of next year. When the time is right, we will report to everyone in a centralized manner. Will this be the right time to be the end of the year?In the "Face to Face" column, Lei Jun said that he was a little anxious: I was particularly worried that if it was not popular, everyone would not buy it;I'm even more worried that everyone will come to buy it, and if you have to wait for 1-2 years, you will definitely be scolded miserably. Will the upcoming Xiaomi car satisfy the majority of rice fans?And what changes will Xiaomi cars and rice fans bring to the automotive industry?We'll see.