In recent years, the attention and support in the rental market has been increasing, and a variety of measures have been taken to help new citizens and young people solve the rental problem and optimize the rental environment. At the same time, as operators of the rental market, long-term rental agencies also need to play their part. For example, Ziru not only continuously optimizes its product system to provide tenants with a diversified and high-quality rental experience, but also takes into account the needs of landlords. Unlike other long-term rental agencies that adopt the "second landlord" model, Ziru has chosen the "enhanced rent" model, which can better protect the rights and interests of landlords, and provide value-added services for landlords.
Different from the charter model of "second landlord", "gain rent" is divided into two sections: decoration and rental, of which the decoration sector requires the owner to pay and provide decoration freelyIn the rental sector, it is responsible for arranging freely, and promises to give the owner a guaranteed income, if there is a floating rent profit, the two are divided fifty-fifty. In this way, Ziru broke away from the identity of "second landlord" and became a real estate asset manager who mainly serves the main business.
From this point of view, the relationship between Ziru and the owner will be much closer, and the two will have a closer relationship of interest, which can stand in the position of a partner and operate their housing assets more efficiently.
If we are specific to a certain link, we can feel the benefits of the "gain rent" model more obviously. For example, in the early stage of decoration, although Ziru is a long-term rental agency, it can provide perfect and professional decoration services to the owner. Ziru has been committed to developing a variety of types, a variety of styles of rooms, its shared product friends series has evolved to 7 0, its new and upgraded whole rental products have vintage, Weisi, Qingyu, yogurt four styles, respectively, corresponding to the modern young people's love of vintage style, romantic style, black, white and gray and wabi-sabi style, very in line with the aesthetics and preferences of young people today.
Judging from the results, the rental cycle is significantly accelerated after redecoration, and the effect of old houses is more obvious. The average rental period is 7 days, and the gain rent is 4 7 days, which is much faster than the 45 days in the general rental market. According to the official disclosure data, the number of decoration delivery orders reached 750,000 per year, and there were 300 supermarkets. On average, it takes 34 days to complete a home remodeling. From this point of view, whether it is the result of renovation or the time of rent, the "gain rent" model has achieved great success.
Through the implementation of the "enhanced rent" model, Ziru has built a more stable partnership with the landlord, which is not only in line with the current market development direction, but also helps to achieve stable growth of the enterprise.