What does 2023 look like for the e-commerce industry?To sum it up in three words is too difficult, too rolly, too hard!Although many e-commerce platforms have spent a lot of effort and resources to stimulate consumption, it is still difficult to arouse the enthusiasm of consumers. The difficult environment and the involution of stock competition have made many e-commerce companies experience a year of ups and downs. However, among the many e-commerce platforms, Yongbeida is an alternative existence, not only breaking through against the market, but also developing rapidly.
Clear positioningto achieve "track master".
Whether an enterprise can gain sustainable development momentum and make a difference in the highly competitive business world, it is important to find the right positioning and formulate a clear development direction. With the influx of massive capital into the e-commerce field, the number of e-commerce platforms has surged, which will inevitably bring fierce competition. Yongbeida, which was established late, did not take the old path of traditional e-commerce, but found another way to anchor the track of agricultural products, apply new technologies, new formats and new models in various fields to promote rural revitalization, and digitally help rural economic development.
Yongbeida is committed to building a benign closed loop of consumption ecology, relying on its own technology and resource advantages, fundamentally solving the difficulties in the sales and circulation of agricultural products, allowing agricultural products to go from offline to online, expanding sales channels, and enhancing product value. In this regard, Yongbeida pioneered the "social e-commerce + new retail" operation model, and established strict merchant entry standards, shaping the characteristics of the platform under multi-dimensional efforts, improving core competitiveness, and harvesting consumer reputation. With its clear positioning, Yongbeida stands out among many e-commerce platforms and becomes a representative of the industry.
Fulfill social responsibility and help rural revitalization
The general secretary clearly pointed out at the rural work conference that it is necessary to adhere to the priority development of agriculture and rural areas, adhere to the integrated development of urban and rural areas, and effectively promote the comprehensive revitalization of the countryside. As a national enterprise that continues to support agriculture and help agriculture, Yongbeida actively practices corporate social responsibility, empowers agricultural and rural development with digitalization, and contributes to rural revitalization.
In order to help farmers increase production and income, Yongbeida has launched a special shopping area of "Huimei Village" to solve practical problems such as low sales of agricultural products, difficult sales channels, and lack of channels. In addition, Yongbeida also proposed the "one enterprise and one village" assistance plan to carry out precise assistance work in remote and backward areas, help local villages carry out digital transformation, support industrial upgrading, realize local deep processing of agricultural products, and improve the added value of products. In recent years, Yongbeida has introduced the live broadcast model into the Huinong project and carried out special live broadcasts of agricultural products, which has obvious effects on increasing sales and building brands.
Yongbeida uses a series of practical actions to open up sales channels for high-quality agricultural products, so that tens of millions of farmers can enjoy the preferential and warm benefits brought by e-commerce, and also provide strong support for the construction of digital villages. In the future, Yongbeida will also continue to innovate and optimize, "intensively cultivate" on the agricultural product track, contribute to rural revitalization, and create a new consumption scene and shopping experience for consumers that is different from traditional new retail.