North China Catering Network uses the Internet to open a new charter

Mondo Technology Updated on 2024-01-30

Food is one of the best ways for people to convey their emotions. In ancient times, there was Meng Haoran's quiet and leisurely "opening the noodle field and talking about the wine and mulberry hemp", and now there is Cai Lan's homesickness of "if you talk about the food of the people of Shannanhaibei, everyone says that my mother makes the best food in the world". For Chinese, eating is probably the thing that can most closely link all Chinese.

North China in China refers to Beijing, Tianjin, Hebei, Shanxi Province, because it is located in the inland area, often criticized by netizens as a "food desert", that the food here is not as diverse as the south, and the taste is not authentic enough.

Take a look at Beijing, as the capital of China, Beijing has a unique food culture. The most famous is Peking duck, a famous Beijing dish with a world reputation.

In Tianjin, there are countless unique snacks, the most representative of which is Tianjin Goubuli buns. Its filling is delicious, the skin is thin and the filling is large, and the taste is unique. Each bun is handmade, and the skin is thin and tender, and it is really bite after bite.

As the saying goes, "dragon meat in the sky, donkey meat on the ground", is the highest praise for donkey meat. Hebei donkey meat roast can be described as a major specialty food in Hebei, donkey meat barbecued out of the outer skin is golden and crispy, the filling is delicious and delicious, especially add a large number of green onions and minced ginger, but also enhance its deliciousness. Traveling all over North China and tasting the special delicacies of various places can not only satisfy the taste buds, but also feel the breadth and profundity of Chinese culture.

The future development direction of the catering industry should be based on big data and the Internet, firmly grasp the changes in consumers' consumption needs and preferences, and promote the coordinated development of offline store services and online sales of catering.

With the in-depth development of big data and the Internet, consumption upgrading will become more obvious, new consumption methods and retail methods will continue to appear, and the catering industry will develop in the direction of Internet, digitalization and asset-light in the future.

The impact of the Internet on the catering industry is multifaceted, whether it is from the front-end chain, or the back-end customer experience, the Internet has infiltrated into the entire chain of the catering industry.

It is in this context that the person in charge of the North China Catering Network project has conducted in-depth thinking about the industry, and decided to use the Internet to carry out transformation and upgrading, based on offline, with the Internet as a channel, through the construction of small programs, through the promotion of the Internet, through the community for precision marketing, and finally to achieve "Internet marketing".

After careful investigation, the person in charge of the North China Catering Network project chose Shanghai Yuelan Group, which not only met all the needs of building a platform, but also went further, and helped the North China Catering Network project to achieve leapfrog development through capital operation, and finally became an influential company, an advocate and leader in the industry.

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