Yes, the film and television industry observed that it is ten years old today!
On February 8, 2014, our editor-in-chief, Dr. Kan Peng, published the first push on Film and Television Industry Watch, "The Operation and Profitability Mechanism of American Cinemas", which was an excerpt from his publication in Contemporary Cinema**. Since then, the observation of the film and television industry has gradually developed and grown into the industry leader who "pays attention to the pulse of China's film and television trends and looks at the global film and television industry".
So far, Film and Television Industry Observation has issued 2,751 original pieces of content and developed a number of matrix accounts, including the "Variety Observatory" that focuses on the variety show industry, the "IconsPro Star Research Institute" that focuses on interviews with stars and film and television creators, and the "Global Documentary Awards" that focuses on documentary content. In addition to WeChat*** as the main platform, it is also updated simultaneously on Weibo, Toutiao, Douyin, People's Account and other platforms, with more than 2 million fans on the whole network.
The past ten years have been a decade of ups and downs in the film and television industry, and as witnesses, we have also experienced highs and lows with you.
As observers, we do not hesitate to praise those excellent works that lead the innovation and development of the industry, and we are not afraid to criticize various industry chaos. As interlocutors, we have interviewed hundreds of producers, directors, screenwriters, celebrities, etc., to share their insights with more practitioners.
As a lookout, we pay attention to the innovation trends of the international content industry, compile a large number of overseas industry reports, and write many forward-looking domestic market analysis.
As researchers, we are good at discovering fresh small incisions and conducting in-depth analysis of the industry with a sense of problem. Many of the research results have been cited in academic and academic reports.
Ten years of precipitation have made Film and Television Industry Observation one of the well-deserved head accounts in the industry, and has been praised by many practitioners. Many of our articles and opinions have gained a wide range of opinions and have had an important impact. According to incomplete statistics, more than 60 original articles written by the film and television industry observation team have been simultaneously published in important newspapers and magazines such as "People**", "Guangming**", "China Art Daily", "China Culture Daily", "Wen Wei Po", "Modern Audiovisual", "Film and Television Production" and so on.
Over the past ten years, we have also continued to expand our boundaries, developed our film and television marketing business in addition to our own content, and helped many projects to carry out fruitful communication, such as:
1. Film and television industry observation viewing group
At the end of 2022, we were honored to join forces with Tencent ** Documentary to hold an advance screening of "Flavor of the World 4" in Beijing, although it coincided with the last peak of the epidemic, but the enthusiasm of the viewing group was not affected at all, students, teachers, documentary lovers, etc. from various colleges and universities came to visit. ”
Recently, for the documentary film "Fireworks in the World", which we co-produced, we held a viewing party, and invited producers and editing directors to come and have in-depth exchanges with the audience. The audience's pertinent evaluation and real voice were praised by the creator for their "extremely high professional standards".
2. Walk into colleges and universities, and walk into classrooms
In April 2023, the online variety show "When Burning Youth" held a launching ceremony at the Communication University of China. We were responsible for the implementation and implementation of the event, and also invited expert representatives from the Chinese Academy of Social Sciences, Tsinghua University, Chinese People's University, University of Chinese Academy of Social Sciences and other institutions and universities to jointly plan the theme salon of "Online Audiovisual Quality Improvement and Innovation, Youth Story Cohesion".
In the follow-up "When Burning Youth" college tour, we also went to Tsinghua University, Chinese People's University and Chinese Academy of Social Sciences with the main creative team to practice classes. The main creator listens to the ideas of young audiences and imparts industry experience, so that entering colleges and universities becomes not only a publicity, but also a meaningful dialogue.
3. Expert Seminars
For some representative variety shows and documentaries with industry reference value, we have cooperated with production platforms and research institutions, and invited experts and scholars, editors-in-chief and chief creative representatives to conduct in-depth discussions and build a dialogue platform. The symposium not only helped these excellent works to enhance their communication and influence, but also became the vane of creation.
Ten years have passed, and we have been forging ahead. Fortunately, the film and television industry observation has survived the competition of many industry names and has maintained stable development. I would like to thank our readers and friends for their continued attention and support, every click and every review and like is helping us amplify our value. We would like to thank our customers and partners who trust us, for the industry that has no other income, your every investment is crucial, and it is also the guarantee that our editorial department can maintain the allocation of 8 people so far. I would also like to thank every writer, interviewee, editor, etc. who contributed their wisdom to the film and television industry observation, and it was your efforts that created the high-quality content of the film and television industry observation.
Looking forward to the future, we are committed to becoming a super link between the industry, academia and the world, and with the help of our professional advantages, we will promote more new forms of cross-border cooperation, implement more interesting interactive activities, and achieve more valuable high-end communication.
In the new decade, we will continue to work hard!