Liu Qiangdong released new trends and was generous to employees!
Liu Qiangdong reappeared in the limelight in 2023 after the Minnesota scandal, and now, he is once again the leader of JD.com, making changes to JD.com one after another.
Liu Qiangdong has returned to China for more than a year, which is different from the past"Stick to the country"Jingdong is not only more wolf than before, but also allows Liu Qiangdong to re-establish his own value orientation and treat people with sincerity.
Liu Qiangdong knows very well that the efforts of all employees are the foundation of the company's growth, so he has always taken the rights and interests of employees as the starting point and is committed to providing good working and living conditions for the company's employees.
The acquisition comes as a series of new measures issued within a few days of Liu Qiangdong's "call for the procurement department", calling on former employees to quit the procurement department.
The announcement pointed out that employees who leave the company, such as returning to China, will still calculate their length of service according to the length of service of the original unit, while retaining the seniority allowance, housing provident fund, training, exclusive titles for old employees, and employee subsidy funds.
While calling on old employees to return to their hometowns, Liu Qiangdong also warned those in the sales department who were preparing to leave"If you return home, you will get a raise"；At the same time, starting from January 1, 2024, the fixed salary of JD's procurement department will increase by nearly 100%, and the salary of JD's sales staff will not be less than 20%.
Obviously, this time Liu Qiangdong is serious, he wants to carry out e-commerce, and the e-commerce market, which was originally quiet, will become more intense.
Liu Qiangdong demanded that the salary of all employees of East Retail should not be less than 20%, and his intention was also very clear, that is, the salary of all employees should be increased, not the salary of senior executives"Overall"The two big characters affect the vast number of bottoms, and enterprises must rely on the hard work of the bottom workers to achieve immortal myths.
Liu Qiangdong clearly knows that JD.com's main ability in the early stage was gradually formed through a set of care for low-level employees.
JD.com's strength lies in its own distribution capabilities, and JD.com's logistics can bring better distribution to users, so that JD.com can get more profits in a short period of time, so that it has the current scale.
However, in order to establish a professional and efficient logistics team, it is also necessary to have a large number of low-level employees to make them work harder for JD.com, so Liu Qiangdong's salary and treatment for them will not be too bad.
Most of the couriers and couriers we see now are actually outsourced personnel, and they do not have legal benefits such as social security and social security, while Jingdong's couriers, Liu Qiangdong, have been providing various insurances and insurances for their employees for several years ago.
Liu Qiangdong told CCTV many years ago that all JD.com's security guards, security guards and couriers would have to sign contracts directly with JD.com, and JD.com would not outsource its own personnel, so JD.com now has 590,000 employees, making it the largest private company in China.
Liu Qiangdong not only emphasized the need to buy social insurance for employees at the bottom, but also introduced a set of preferential treatment schemes, including the payment of every employee who has worked for more than five years"Housing security", as well as extensions"Employee child allowance"Wait a minute.
The widely valued "child support for employees" means that JD employees are required to bear all medical expenses of employees and their families under any circumstances, and take care of the employee's 22-year-old child before graduation.
Liu Qiangdong not only made a guarantee of compensation and interests for each employee, but also provided JD.com's employees with an entrepreneurial atmosphere that was extremely scarce in the world some time ago.
At the same time, Liu Qiangdong also announced that earlier in 2023, JD.com's middle and senior managers will be cut by 10% to 20% of their salaries, and as their positions are promoted, their salaries will be significantly reduced.
By 2024, Liu Qiangdong and JD.com's front-line personnel, such as the purchasing department and sales department, have achieved nearly 100% growth. This shows that Liu Qiangdong has found a new value concept, and believes that only this value concept can the sustainable operation of the enterprise be long-lasting.
Liu Qiangdong currently highlighted two issues: one is to adhere to the best strategy, Jingdong's only important strategy; Second, increase the remuneration and benefits of young employees to make JD more socially responsible.
After Liu Qiangdong returned to management, he made a series of beneficial decisions for the bottom employees, which made JD.com's future bright, and as a result, people were more optimistic about JD.com's prospects.
Jingdong can now be said to be suffering from the enemy, with old competitors like Alibaba, and competition from two giants such as Pinduoduo and live broadcast, but with Liu Qiangdong's wave of operations, Jingdong will inevitably become the ultimate winner.
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