Heck, have you heard about the latest sports news? Messi, the superstar who was originally dazzling in the football world, now seems to be facing a full-fledged ** in China! Yes, that's right, even CCTV took action and changed the footage of him at the beginning of the "World Football" program! The previous shot of Messi raising a glass has now become a shot of Ram raising a glass when the German team won the championship in 2014! It's like a big "slap in the face" to Messi, telling him that in China, he has become a street rat and has nowhere to hide!
What's going on behind this? In fact, CCTV's move contains deep meaning. In the 2014 World Cup in Brazil, the German team defeated Messi's Argentina, and this time, CCTV seemed to use this historical event to "slap Messi in the face" and give him a "Look, we can't forget your performance on the international stage!" Hints.
Don't think that only CCTV has made a move, Messi's experience in China is really "shocking step by step". The Hangzhou Sports Bureau canceled Messi's trip to Argentina in China, which was scheduled for March, and the Beijing Football Association also said that it had no plans to invite Messi. Heck, it looks like the legendary footballer's trip to China is going to be in vain! Even Tencent said that it would no longer cooperate with Messi, which really made Messi's image fall to the bottom!
What's even more unexpected is that even Messi's original business partner is about to jump ship! Chishuihe Liquor felt that this matter was "very helpless", they and Messi only signed an endorsement contract last year, but now they are in a dilemma by this turmoil, sighing: "Messi was born in China, and wine is also brewed in China, but this matter is too nerve-wracking!" ”
As for the folk reaction, it was even more lively. There was a wave of boycott of Messi on social **, and the fans were all smart, and they rushed to attack Messi's social media! Many people have turned black to Messi, and even his limited edition jersey has been cut and burned! It can be described as wave after wave of boycott!
Behind this whole incident, it is not only the embarrassment of a sports superstar, but also a test of business contracts and moral bottom lines. Messi has not only encountered difficulties on the pitch, but also "flying against the wind" in terms of business cooperation. This can't help but remind people of the old saying, "Didn't you give me a way to live, I'm going to turn it over for you!" "Presumably Messi's feeling is like this now!
At the end of the day, the world of sport is also a world of fair play. Messi, the former football superstar, has now caused so much trouble because of some commercial behaviors, but it is really "self-reaping"! Maybe this is the impermanence of life, sometimes, a casual move can change a person's fate.
So, what do you think of this whole event? Come and leave your comments and let's ** this breathless world of sports together!