On January 29, the 2024 Chery Family Banquet Hefei Station was grandly held. This is after Beijing, Shanghai, Guangzhou, Chery and the majority of users and friends again, four places of joy, four seasons of spring, 2024 Chery family banquet ended successfully, in the north and south of the love of wine, Chery will start a new journey with colleagues from all over the world. In 2023, under the guidance of the high-quality development route, Chery Group will achieve four historic breakthroughs; In 2024, we will adhere to the "four-way" development route, with the goal of "sales growth rate exceeding the industry by 10-20 percentage points", and realize the corporate vision of "building a world-class green and intelligent travel technology company"; As the preferred brand for value-added household use, Chery brand will continue to enrich the four major product sequences with the dual line of fuel + new energy, and realize the leapfrog development from fuel leading to new energy leadership; The Xingtu brand will continue to uphold long-termism, based on the "five high-end", achieve a breakthrough in brand potential, and build Xingtu into a "global high-end new energy brand"; The Jietu brand will strive to fight for one million on top of one million, and realize the leap from "'travel +' travel ecological leading brand" to "the world's first hybrid off-road brand"; iCar will continue to build cars for young people, create desirable, cool and valuable cars, firmly focus on creating popular products, and quickly grow into a "new force" of car manufacturing with both Internet thinking and traditional heritage. At the beginning of the new year, thousands of lights gather, and the taste of the world is a family feast. After gathering with relatives and friends in Beijing, Shanghai, and Guangzhou for a drink and a long time together, on January 29, the "One Wonder Leap Dragon Gate" 2024 Chery Family Banquet Hefei Station was also grandly held. Hefei Station is the final banquet of the 2024 Chery Family Banquet, where Chery Group, together with the four major brands of Chery, Xingtu, Jietu and ICAR, and colleagues from all over the world gathered together to talk about Chery's new journey.
"2024 Chery Family Banquet Hefei Station was grandly held].
Continuing to rise, Chery Group hit four record highs
2023 is not only a year of innovation and change for the automotive industry, but also a year of big tests for Chinese car companies. In the face of the challenges of fierce competition in the industry, Chery Group has made a comprehensive layout in the two major international and domestic markets, with four major tracks of fuel, hybrid, pure electric and hydrogen energy, and adhered to the four-way development path of "brand upward, market outward, technology towards the future, and industry towards the whole value chain", and its operating performance has created "four historical highs".
The group's annual revenue was 315.1 billion yuan, a year-on-year increase of 504%, to achieve a "big leap" of 100 billion a year; The annual sales volume of automobiles was 1,881,316 units, a year-on-year increase of 526%, running out of the "acceleration" that far exceeded the growth rate of the industry; The Group exported 937,148 vehicles, up 101 percent year-on-year1%, ranking first in the export of Chinese brand passenger cars for 21 consecutive years; In Jd.In the "2023 China New Car Quality Report" released by Power, Chery ranked first among its own brands.
Under the fruitful results, Chery's continuous upward pace has never stopped. At Chery's Family Banquet Hefei Station, Jin Yibo, spokesman of Chery Holding Group, said that Chery must adhere to quality first and value-oriented, and must adhere to long-termism and internationalization strategy. Chery should not only eat "technical rice" and "quality rice", but also eat "brand rice" and "ecological rice". In the new year, Chery will bring more surprises with continuous technological innovation and repay the trust of users around the world with world-class quality. In 2024, with the goal of "sales growth rate exceeding the industry by 10-20 percentage points", Chery will continue to maintain high-quality development and realize its corporate vision of "building a world-class green and intelligent mobility technology company".
Jin Yibo, spokesman of Chery Holding Group, delivered a speech at the Chery family banquet
Continuing to innovate, the four major brands are poised to take off
The spring dragon raised his head, and the fortune was the head. As the finale of the New Year's banquet, the "One Wonder Leap Dragon Gate" Chery Family Banquet Hefei Station also officially rang the New Year's bell, Zhang Chunwei, assistant to the general manager of Jietu Automobile and general manager of Jietu Automobile Marketing Company, on behalf of the four major brands, carefully presented four "hard dishes" for this finishing touch
Zhang Chunwei, assistant to the general manager of Jietu Automobile and general manager of Jietu Automobile Marketing Company, delivered a speech at the Chery family banquet
Chery jumps and rises again. As the preferred brand for value-added households, Chery brand has always been committed to bringing the most user-valuable, reliable and warm-hearted products and services to hundreds of millions of families. In 2023, the Chery brand has established three brand labels: "Technology Chery, International Chery, and User Chery", realizing the upward leap of the Chery brand with technological advancement, global R&D, and user co-creation. At present, the Chery brand has formed four product sequences: Tiggo sequence, Arrizo sequence, exploration sequence, and Fengyun sequence, creating a fuel + new energy dual-line product matrix, and in 2024, the Chery brand will launch 8 upgraded and iterative fuel models and 5 new hybrid models, covering various market segments. With the launch of new products one after another, the Chery brand will continue to build a more complete and richer product matrix system for users.
The star journey is bright, creating a star era. After 5 years of perseverance and accumulation, the Xingtu brand has entered the fast lane of development in 2023, with a cumulative annual sales volume of 125,521 units, a year-on-year increase of 1349%, the annual sales exceeded 100,000 units for the first time, and the high-end was fully advanced. In the future, Xingtu will continue to uphold long-termism, based on the "five high-end", achieve a breakthrough in brand potential, and build Xingtu into a "global high-end new energy brand". In 2024, Xingtu will fully transform into new energy, relying on two world-class platforms - M3X super-hybrid platform and E0X ultra-comfortable high-performance electric platform, and plans to launch a global product matrix of 3 fuel iterations, 3 C-DM hybrids, 2 pure electric vehicles, and 2 range extensions, with an annual sales target of 300,000 units.
Take a shortcut all the way to the mountains and seas. The cumulative sales volume of the Jietu brand in 2023 will be 315,167 units, a year-on-year increase of 75%, not only exceeding the annual sales target, but also achieving one million sales in 65 months, becoming the fastest Chinese cutting-edge SUV brand to achieve one million sales, creating the first growth rate of China's cutting-edge SUV brand and the first growth rate of independent fuel SUV market share. In the new year, Jietu will strive to fight for one million on top of one million, and realize the leap from "'travel +' travel ecological leading brand" to "the world's first hybrid off-road brand". In the future, JITU will continue to promote the product strategy of fuel + hybrid two-wheel drive, and further increase the sales volume and voice of the mainstream market based on the development of JITU mountain and sea sequence. In the future, Jietu will launch a total of 15 new products with 7 fuel models and 8 hybrid models, and launch a new impact on annual sales of 500,000 units in 2024.
Cool playmates, icar forward. As the group's first new energy electric brand, icar has entered the game strongly, and the number of pre-sale orders for icar 03 has exceeded 130,000 yuan, becoming a new choice for young users to buy a car. In the new year, icar should make it clear that it will build cars for young people, create desirable, cool and valuable cars, adhere to the main line of creating popular products, open up 10-300,000 differentiated new markets with the rhythm of 2 new products per year, build new channel models at the same time, provide unexpected experiences, and quickly grow into a "new force" of car manufacturing with both Internet thinking and traditional heritage.
Continue to move forward and work together to create a better future
Hefei Station not only marks the successful conclusion of all four stations of Chery's family banquet this year, but also announces the beginning of Chery's new year's success. Chery in 2023 has achieved four major breakthroughs and reaped fruitful fruits; Standing at a new starting point in 2024, Chery Group will face more new challenges and tasks, and meet more new opportunities and new leaps. In the past, it relied on cost performance and quality-price ratio, but now it is a brand value ratio. Chery will firmly let users enjoy higher experience value and better travel life.
The blockbuster models of the four major brands were unveiled at the family banquet site
When the wind is good, it is the time to sail, and do not wait for the whip to be raised. In the new year, the four major brands of Chery, Xingtu, Jietu and ICAR will continue to take technology as the root and user-oriented, and create more high-quality, high-tech, cost-effective, and heart-to-heart products and services for global users, and create a value experience that makes users satisfied, excited and proud in various segments.
In 2024, Chery looks forward to working with global users, partners, and friends from all walks of life to forge ahead and create a win-win situation, lead the development of the automotive industry, and show the world Chery's strength from China.
About Chery Automobile:
Since its establishment in 1997, Chery Automobile has always adhered to independent innovation and started from users, and has now formed a brand matrix with Chery, Xingtu, Jietu and ICAR as the core. As one of the earliest car companies in China to go overseas, Chery products have been exported to more than 80 countries and regions overseas, ranking first in the export of Chinese brand passenger cars for 21 consecutive years, and up to now, Chery has accumulated more than 13 million users worldwide. We have always adhered to the "Technology Chery" of independent research and development, and relied on the "Yaoguang 2025" strategy to continue to build the core technology advantages of the new energy track, and accelerate the transformation into a user-oriented global technology company.
In 2023, Chery Group adheres to the long-termism, adheres to the origin of the enterprise, adheres to the four-way development path of "brand upward, market upward, technology towards the future, and industry towards the whole value chain", and its operating performance creates "four record highs": the group's annual revenue is 315.1 billion yuan, a year-on-year increase of more than 504%, to achieve a "big leap" of 100 billion a year; The annual sales volume of automobiles was 1,881,316 units, a year-on-year increase of 526%, running out of the "acceleration" that far exceeded the growth rate of the industry; The Group exported 937,148 vehicles, up 101 percent year-on-year1%, ranking first in the export of Chinese brand passenger cars for 21 consecutive years; In Jd.In the "2023 China New Car Quality Report" released by Power, Chery ranked first among its own brands.
Chery's passenger car brands have formed a development strategy of simultaneous development of multiple technical routes such as hybrid, extended range, pure electric and hydrogen energy, and formed a "four vertical and three horizontal" R&D core layout with batteries, motors and electronic controls, and fully implemented the new energy strategic development combination.
In the face of different markets, Chery, Xingtu, Jietu and ICAR have their own positioning and mission.
The Chery brand has always been committed to bringing the most user-valuable, reliable and warm-hearted products to hundreds of millions of families, building high-quality Chery marketing system capabilities, and bringing users the experience of "always exceeding expectations and always having surprises"; Facing the global market, Xingtu brand concentrates superior resources to build a high-end brand, and is committed to bringing users a "smart, comfortable, and light luxury" brand experience; The brand adheres to the original intention of the "Travel +" strategy, deeply cultivates the "Travel +" market segment, and is committed to becoming a leading brand in the "Travel +" travel ecosystem; As Chery's first new energy electric brand, the icar brand is committed to providing users with smart scenes and cool products with the vision of "technology, future, green and ecology", so that young people in the new era can enjoy a "diverse, free and trendy" experience.