A while ago, there was a very eye-catching news, saying that only 20% of Fudan's graduates this year were directly employed, and the remaining 80% did not look for jobs and chose to continue studying.
So a friend chatted with me:
In this era, is it still useful to read?
Let me translate, the actual subtext of this question is, can ordinary people still make a lot of money by reading books?
It is true that if the goal is to make money, reading books really can't help a person realize money quickly. On the contrary, many industries that really make money now have a very low academic threshold.
Don't look at the Internet celebrities with millions of fans on Douyin Xiaohongshu who are very profitable, among them who have really read books, are educated, like Dong Yuhui, the proportion is very small, not even 1%.
I dare to make such a conclusion because I do this myself. I have helped many Party A connect with these Internet celebrities and MCN companies, and it has become a consensus after so many years.
But other Internet celebrities wipe their faces in front of the camera and make a smile, that is, they can earn money in one night that you can't earn in your lifetime, do you say it's annoying?
But if that's the case, you just throw all the pot on reading, and feel that reading is useless, then it's wrong.
There are many ways to make money in this world, but you can see these ways to make money, you don't need to read too many books, but this doesn't mean that you can make a lot of money without reading.
When I was a child, I learned about the necessary conditions and sufficient conditions, and I believe that this does not need to be explained.
Besides, people make money by laughing, they also pay for dignity and face, and they also suffer a lot of pain in the process of going from 0 to 1, which is not high or low compared to the efforts you put in to get admitted to a good university.
I'm not helping Internet celebrities wash the floor, it's just that people can eat bowls of rice, and you are not suitable for eating this bowl of rice.
So, the mentality should be flat.
360 lines, the line is the champion, we can't be jealous of others breaking out in other industries just because we haven't broken out in our own industry.
To put it back, the reason why many people now feel that reading is useless is because the jobs and occupations they rely on for a living do not happen to have such a high demand for knowledge.
In reality, this kind of position abounds, and the threshold for many jobs is very low, and once the threshold is low, it is easy to give people the illusion that reading is useless.
For example, if you graduated from 985 or 211, but go to the company to work as an administrative front desk, you will definitely feel that you have read books for so many years, and it is better to do a medical beauty sales to make money quickly.
Nowadays, the mismatch between academic qualifications and jobs is becoming more and more common, and in today's employment environment, there are fewer and fewer jobs that require reading to acquire professional knowledge and skills, so as to be competent.
Companies in all walks of life are ROI-oriented, they are laying off employees, and sales collection is more important than professional technology.
This is nothing more than Zhang Xuefeng saying that liberal arts are all kneeling and licking service industries, although this is rough, but the truth is really not rough. Those who have done it in it will understand, and those who can scold will not do it, and they will not have back pain when they stand and talk.
That's all said and done, the reversal is coming, so what's the point of reading?
If the sole purpose is to make money, it certainly doesn't make sense. But reading is not about your earning ability, but about your ability to learn. Although there is a slight fault in the middle, smart people can quickly realize this and will make up for it.
I've dissected this before.
In terms of refinement, the ability to learn is more powerful than the ability to make money, because it is a panacea skill. It can't help you monetize right away, but when you look at it over time, it's your most valuable ability.
People with strong learning ability will not be limited by the industry track. In layman's terms, he can make money in **.
Reading cultivates a person's learning ability.
Because reading is a process of input and output, you input other people's experiences, opinions, and opinions, and then through your own thinking and digestion, output your own feelings, experiences, methods, theories, and finally form your own set of action patterns.
In this process, you are interacting with the world, doing infiltration, and you are slowly grasping the underlying logic and laws of the operation of things, integrating into it to extract its essence, and finally understanding the essence of the problem.
It's called learning.
It may be a bit abstract for me to say this, but you can see it by giving you an example.
For example, what is the difference between a serial entrepreneur and a general entrepreneur?
The answer is that serial entrepreneurs tend to have strong learning ability and environmental adaptability.
They can often quickly understand and master a new industry, capture new opportunities, grasp the key essence of making money in this industry in a short period of time, and then immediately mobilize resources all-in
At this time, ordinary people have just touched the doorway, and they are still being bombarded with information from n directions, and they are still hazy and seeing flowers in the fog.
I once worked as a strategy consultant, and I deeply felt how terrifying it is for a person with strong learning ability. An industry that takes others a month to understand, he can do in a week.
And people with poor learning ability can't peel off the cocoon and grasp the main line when faced with a large amount of new knowledge. Over time, in the competition, it will naturally be thrown farther and farther away by those who run ahead.
So where does this learning ability come from?
Practice + reading, experience and theory are combined, input and output complement each other, and finally internalized into the self**. If you are not a genius, this is the only way to become a great weapon.
Why do many accomplished bigwigs like to read?
It's not because they want to pretend to be forced, but through reading, they can absorb the underlying logic and inspiration in different fields, and then find a way to graft it into the career they are doing.
Notice the word, grafting. The underlying principles of many industries in this world are the same, and the experience you gain in this field, tinkering, adding, subtracting, and subtracting, can be applied to another seemingly completely unrelated field.
Like I have always recommended "Zizhi Tongjian" to everyone before, and even "Romance of the Three Kingdoms".
This kind of book is not only about history, but also about human nature. It involves team management, benefit distribution, market competition, organization and operation, don't look at the surface about governing the country and fighting wars, in fact, it is about people's hearts.
The wisdom of these ancestors thousands of years ago is not fundamentally different from the logic of the operation of our modern commercial society.
But if you don't have practical experience to build up, you can only read these books as a story. Of course, it will be useless after watching it for a long time, because it cannot help you improve yourself, but only provide entertainment.
Reading itself is not meritorious, the key depends on who is reading. Whether reading is useful or not is not how well the book is written, but whether you can take the initiative to absorb the book as a nutrient, disassemble it as a tool, and use it as a helper to borrow.
You see a good book, and what you can say is good, how can it help you.
Similarly, when you see a bad book, you can tell it to be bad, and the level of the place is not as good as yours, which is called reading the book.
And what is written in the book is not necessarily 100% correct, and the person who writes the book also has his own limitations, the limitations of the times. Whether you can deenchant the book, whether you can take its essence and remove its dross, whether you can question or even challenge the ideas in the book, this is the meaning of reading.
When a smart person reads a good book, he can immediately understand the gap between his own level and the knowledge in the book, and then try to make up for his own shortcomings, which is a process of self-improvement.
If you develop this habit, you go to the track to make money, which is a dimensionality reduction strike.
On the contrary, although you can make money at the beginning, you will gradually lack the blessing of various knowledge and experience in the future, and you are likely to lose all the money you earned by luck in the early stage with your strength in the later stage.
Let's take Internet celebrities as an example.
Everyone found that no, many grassroots Internet celebrities are easy to collapse when they become bigger later, either they touch the policy red line, or they can't hold such a large capital plate, or they blindly expand their investment and lose nothing in the end.
The core reason here is that I don't read much, I don't keep up with my cultural literacy, and when I encounter complex problems, I still rely on the habit of thinking about problems when I was reckless, and of course I will be deflated.
Many Internet celebrities rely purely on luck from 0 to 1, but no matter how good your luck is, there is an end, and you will never be able to escape from setting up a company, forming a team, building a system, and formulating a reward and punishment mechanism. In the end, it will still come back to the basic rules of the business world.
And knowledge is to help you hold on to this luck and keep it from slipping away so quickly.
If this Internet celebrity still only has a primary school education level at this time, believe me, in the end, he will be deceived by people in various ways, and the money he earns can be lost overnight.
Of course, there are also those who anticipated the development of events early, either retreating behind the scenes and inviting professionals to come, or focusing on what they are good at and handing over the company's operation to partners, so as to develop steadily and build a long-lasting business, such as papi sauce, Luo Yonghao, all belong to this kind of people who want to understand.
People have self-knowledge, and reading is to let you have self-knowledge. The more you read, the more you will find that you know a pitiful little about the world.
People who don't read will always be frogs at the bottom of the well, thinking that the sky above their heads is the whole of the world, and they will be proud and complacent when they have achieved a little, and no one will be in their eyes.
Reading is not an end, but a habit. It is like a buff that accompanies you throughout your life, when you encounter complex problems in life, you have a method to follow, a case to follow, and a lesson to refer to, instead of being blind.
So, do you say it's useful to read?
It's like a thousand Hamlets in the eyes of a thousand people, there is no standard answer, it all depends on your life strategy, whether you focus on the present or the future.
But for my readers, I hope that you will read more books, read good books, and although reading books will not help you make money immediately, it will definitely help you, in all aspects of your life.
Above, total encouragement =)