Moutai Moutai, as a treasure of Chinese liquor, has always been sought after by many wine lovers and collectors.
However, as its market value continues to rise, counterfeit and shoddy products are also emerging. For the identification of Moutai, the outer packaging box is an important link that cannot be ignored.
Today, let's walk into the world of Moutai's outer packaging box and explore the mystery of authenticity.
One big point: coding:
Each bottle of real Moutai has a unique number on its outer box.
This number seems to be Moutai's ID card, recording its origin and history.
The number of genuine Moutai is printed by a professional inkjet printer, and every number seems so regular, but if you look closely, you will find that each number has a tiny disconnected part, as if to tell us: every detail is the embodiment of Moutai's ingenuity.
The counterfeit Moutai, although it can be made as good as the real product in appearance, is often exposed in the detail of the number.
Because of the limitations of technology and equipment, the number of fake Moutai is often complete without traces of breakage, giving people a feeling of "perfection" but unreal.
Two major points: stuck nails:
On the outer packaging box of Moutai, there is another detail that is easy to overlook, but extremely important - the staple.
Before the end of 2014, the direction of the nails in the original Moutai box was pulled and fixed from the top left to the bottom right.
This design is not only for practical considerations, but also inadvertently becomes a mark of the times of Moutai.
The Moutai liquor produced after this time has changed the direction of the nail to the upper right and lower left.
This subtle change may be meaningless to ordinary people, but for Moutai's appraisal experts, it is an important clue to distinguish the vintage of Moutai.
Three major points: creases:
The outer packaging box of Zhen Moutai has obvious manufacturing creases at the edge of the corners.
These creases are like the fingerprints of craftsmen, which are not only the inevitable result of the manufacturing process, but also an indirect proof of the quality of Moutai. Every crease seems to tell the story and ingenuity behind Moutai.
Counterfeit Moutai, although it can be imitated vividly in appearance, is often difficult to perfectly replicate in these subtle creases. Because real craftsmanship cannot be replaced by simple imitation.
Four major points: straps:
On the packaging box of Moutai, there is another detail that is easy to overlook, but it is very valuable for identification - the bandage.
Before August 2018, there would be a subtle irregular raised design around the letter "U" on the strap of the original box of Zhen Moutai.
This design not only increases the aesthetics of the bandage, but also virtually adds an anti-counterfeiting barrier for Moutai.
Counterfeit Moutai, on the other hand, is often simplified in order to save costs in the detail of bandage.
Although the smooth strap without special identification looks more "neat", it also loses the charm and anti-counterfeiting function that the genuine Moutai should have.
That's all for the small class of Moutai appraisal today.
I hope that through this article, you can have a more in-depth and comprehensive understanding of the identification of Moutai.
At the same time, it also reminds everyone that when buying and collecting Moutai, you must choose formal channels.