At present, it is a common topic for the global dairy industry to vigorously develop green ecological farming, optimize the development path of the dairy industry with digital and intelligent innovation, and promote the value-added integration of new digital technologies and the core business of the industrial chain. In China, as the country vigorously advocates the high-quality development of the dairy industry, the leading dairy companies represented by Shengmu Organic have also taken the lead in the transformation and development of digital intelligence. In recent years, Shengmu has taken root in Ulan Bu and the desert, not only exploring and creating a sustainable agricultural ecological chain of "windbreak and sand fixation, grass planting and cattle raising, and cow dung returning to the field". On the basis of ensuring that the whole process is organic, Shengmu Organic has made full use of cutting-edge technologies such as cloud computing, big data, Internet of Things and artificial intelligence, and has achieved outstanding results in the field of digital intelligence and green environmental protection in the dairy industry. The implementation of a series of digital and intelligent innovative applications has enabled Shengmu to walk at the forefront of dairy industry upgrading and ecological synergistic development.
In the digital and intelligent development plan of Shengmu Organic, the construction of digital and intelligent pastures is the core link. Shengmu Organic combines environmental protection, sustainable use of resources and automation technology, adopts precision drip irrigation technology, and its pasture is equipped with different tires on the sprinkler frame body with the same angular speed, different linear speed to walk in concentric circles, sprinkler rotation sprinkling irrigation, drip irrigation technology not only saves water, but also has a higher yield than sprinkler irrigation technology. For the manure produced by dairy cows in the pasture, after the realization of biotechnological oxidation, Shengmu Organic realizes a virtuous cycle with the integration of water and fertilizer, so that the production can be sustainable while adhering to environmental protection. The company's series of innovative solutions have also become an outstanding example of the dairy industry in the field of low-carbon environmental protection. On July 27, 2021, Shengmu's carbon neutrality case was selected into the "Corporate Carbon Neutrality Roadmap" of the United Nations Global Compact (UNGC).On September 12, 2022, Shengmu was awarded the "ClimateAction Innovation Award" by the International Dairy Federation (IDF).
The whole life cycle management of dairy cows is an important part of the digital intelligence of the dairy industry. In order to ensure high-quality milk source, it is necessary to do a good job in the fine management of dairy farming stage. At the Holy Pasture Ranch, each cow is born with two ear tags, one for the date of birth and the other for the herd number. After each cow enters the first period, a round ear tag will be added to monitor the cow's ** data. Through the continuous entry and update of relevant data, the birth, fertilization, pregnancy, calving and other information of dairy cows can be accurately reflected in the whole cycle, in combination with intelligent ventilation and cooling system, automatic wind blowing and spraying system, automatic environmental control system, etc., Shengmu organic not only creates a comfortable breeding environment for dairy cows, but also with the help of intelligent feeding system according to the growth of dairy cows and feed demand accurate feeding, truly control the quality of milk from the source, but also greatly save manpower, improve the efficiency and accuracy of production operations.
In the production of milk, Shengmu Organic also fully realizes automatic operation, and the automatic machine operates according to the flow rate, air pressure and other data, and cleans and disinfects it after the end. Even, after the completion of the first cow back to the pen, the fan and spray system will sense that the environment exceeds the cow's adapted temperature and automatically adjust, and the automatic cow body brush will also turn on the "massage and rubbing" mode. In the processing process, including the pretreatment section, filling section, and packaging section, the production process has been standardized, programmed and automatically controlled. The products that are finally put into the market are also printed with the organic traceability code granted by the CNCA, which supports one package and one code, which can be traced.
In addition to creating a systematic, refined and intelligent dairy cow breeding model and organic processing system, Shengmu Organic also realizes the intelligent management of the enterprise through the establishment of a digital management application platform, further integrates logistics, capital flow and information flow, and realizes production and marketing synergy and cost reduction and efficiency improvement. Digital transformation can optimize the production and operation of enterprises, product innovation, service innovation and industrial model transformation to a new ecology, and Shengmu Organic will continue to contribute to sustainable development and low-carbon environmental protection on the road of high-quality development through digital empowerment and technological support.
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