With the halfway point of the Spring Festival holiday, the Spring Festival stalls of the film market have also come to an end. Eight new films are in full swing, and the box office pattern is already clear.
Among them, the performance of "Hot and Hot" and "Flying Life 2" is particularly eye-catching, and has become the focus of heated discussions among audiences and film critics.
According to the latest data, as of press time, the total box office of the Spring Festival stalls has exceeded the 4 billion mark.
Hot and Hot with 13The box office score of 900 million temporarily topped the list, and "Flying Life 2" was not to be outdone, followed by a box office of more than 1.2 billion.
Although "Hot and Hot" is currently leading the way, "Flying Life 2" is just as strong.
The eight films in this year's Spring Festival file are generally of high quality, except for "Mr. Red Carpet" Douban score of 6The score of 9 is slightly inferior, and the rest of the films have a score of more than 7.
It is worth mentioning that the rating of "Hot and Hot" has increased from 79 points to 80 points, while "Flying Life 2" went from 81 minute micro down to 79 points.
However, from a personal point of view, the score of "Flying Life 2" still has room to rise.
According to Maoyan**, the final box office of "Hot and Hot" is expected to reach 426.6 billion, and "Flying Life 2" is expected to reach 343.7 billion.
Although "Hot and Hot" is currently at the top of the box office, from its own point of view, I hope that "Flying Life 2" will become the box office champion.
First of all, the publicity strategy of "Hot and Hot" almost completely revolves around "Jia Ling**100 catties", which undoubtedly attracts a lot of attention, but at the same time, it also makes people feel that it deviates from the connotation of the movie itself.
Although Jia Ling herself posted that she didn't want ** to become the focus of the movie's publicity, she actually benefited from **.
Secondly, "Hot and Hot" is also slightly deliberate in terms of character setting. The whole film is almost full of bad guys and some neutral, and only Le Ying played by Jia Ling has a positive role.
This kind of setting to make other characters bad in order to highlight the protagonist feels a little too deliberate.
In contrast, the storyline of Flying Life 2 is much richer and more engaging.
From the downfall of middle age to the rekindling of fighting spirit, to grasping the most important opportunity of life, this film is not only inspirational, but also better fits the core of traditional culture.
In the end, the success of the movie is more due to the spread of social platforms.
According to the statistics of mainstream platform communication, the number of new films in the Spring Festival in 2024 will be 362300 million people, and the number of hot and piping hot people is as high as 1257.5 billion, which makes the success of hot and piping hot inevitable.
Of course, each viewer has their own preferences and evaluation criteria. Whether it's "Hot and Hot" or "Flying Life 2", as long as they can bring inspiration and joy to the audience, they are all successful.
Overall, "Hot and Hot" and "Flying Life 2" have their own merits, which movie are you more optimistic about?