On January 13, 2024, it was established by a leading employer brand comprehensive service organization in ChinaIt was initiated and hosted by China Enterprise and Chirc, and co-sponsored by the President's Reading ClubThe 18th Employer Brand Promotion Conference"With the theme of "Talent Empowerment and High-quality Development", it was successfully held in Beijing.
More than 30 well-known experts, entrepreneurs and HR professionals in the human resources and employer brand industries were invited to conduct in-depth discussions on topics such as building employer brands, digital talent management, talent innovation, digital recruitment, and human resource management reform in the era of artificial intelligenceMore than 300 human resources professionals such as JD.com, ITG, LONGi Green Energy, Aishiwei, Bosideng, and Zhou HeiyaParticipating in the meeting, a number of human resources professional service providers such as Shanghai Chengfu, Instant Job, Zhaopin, Liepin and so on set up special booths on site for publicity and business promotion.
At the end of the conference, the 2023 Best Employer and 2023 Best Human Capital Service Enterprise Award Ceremony were held on the spotUnited Finance won the "2023 Best Employer" award.
Founded in 2006, the "Best Employer in China" selection launched by the China Enterprise Association (CHIRC) is the first public platform in China to initiate the release, publicity and research of the enterprise employer brand list, and is also a leading research institution with great social influence, credibility and authority in China. The "Best Employers in China" award is committed to discovering and supporting benchmark organizations and management teams that "continue to pay attention to employee development, assume social responsibility, and win social respect".
Reason for the award
Next, let's take a look at what kind of answer has United Finance delivered in shaping an excellent employer brand, attracting and retaining outstanding talents, and building harmonious labor relations.
01 Efficient and multi-dimensional talent training system
The United Financial Empowerment Development Center was established, and four main learning teams were established: internal trainers, student managers, learning pacesetters, and learning teams, so as to build a learning culture and a learning organization within the organizationA full-process talent training plan has been established, and a number of training programs and resources have been developed and customized for management talents and front-line salesmen.
among others"Gold" series of training projectsThroughout the new employee, grassroots, middle-level, high-potential, high-level staff training and talent inventory. The content includes the Golden Seal Plan, the Golden Tower Plan, the Golden Potential Plan, the BRICS Plan, the Golden Sands Plan and the Golden Talent Plan, covering the growth and development of cadres and employees at all levels in 360 degrees.
02 Comprehensive and perfect welfare package
The establishment of the "Jiaduobao" welfare system provides employees with a variety of benefits.
(1) Plus series:
Overtime care: meal allowance and transportation subsidy are fully covered.
Fuel growth: free learning resources, corporate universities co-ordinate professional skills training, irregular expatriate learning opportunities, reimbursement of examination fees for obtaining professional qualification certificates, etc.
(2) Multi-series:
Diverse benefits: major holiday gift packages, irregular afternoon tea, team building tourism, talent room application quota, etc.
Variety of holidays: Provide a number of paid holidays (national holidays, statutory annual leave, marriage and maternity leave, etc.).
(3) Insurance series:
Escort: five insurances and one housing fund, supplementary commercial insurance.
Guaranteed health: annual health check-up, high temperature subsidy, gym.
03 Core values that drive growth
It has established five cultural factors of "integrity, unity, value, creation and responsibility".And create a "Jinfulu" platform, so that all employees become practitioners and promoters of corporate culture and employer brand.
In the recognition and recognition platform, in addition to the company's recognition of employees, there is also recognition between colleagues. When colleagues around them have behaviors that are in line with the culture and values advocated by the company, they can be recognized in time.
Honorees can express gratitude and appreciation for others, inspire enthusiasm for others, and bring colleagues closer together. The awardee can receive both material and spiritual rewards. At the company level, positive behaviors can be reinforced through recognitionImplement the corporate culture through vivid examples.
04 Maintain a high sense of social responsibility
All along, United Finance has always put social responsibility in the first place, actively fulfilled its responsibilities to employees, customers and society, and had the courage to take responsibility and contribute to the development of the industry.
(1) Pay attention to the employment situation of key groups。Provide employment opportunities for veterans, registered households, and people lifted out of poverty, and actively contact more than 180 leading institutionsProvide jobs for 135 key populations
(2) Actively participate in the innovation and development of the industry. As one of the mainland operators, Shenzhen United Financial Holdings*** has cooperated with various parties to jointly study and build a cross-border data verification platform between Guangdong and Macao, and on March 25, 2023, the platform was officially launchedIt has made important explorations for the cross-border flow of personal data in the Guangdong-Hong Kong-Macao Greater Bay Area and beyond.
(3) Respond to the call to build industrial clusters. On January 10, 2023, the United Financial Valley Cross-border E-commerce Industrial Park was recognized as a cross-border e-commerce industrial park (growth) in Guangdong Province in 2022Provinces, municipalities and districts** highly recognize the industrial agglomeration capacity of the park and the service level of the park
Official reports
01 Report in the journal of the 18th Employer Brand Promotion Conference
02 Multiple official media reports