The consumer world never seems to be short of legends of sky-high prices.
The LV bicycle of 190,000 yuan was sold out in the Chinese market; The 7,000 yuan Hermes pet bowl has become a fashionable item for wealthy shovelers; A bottle of "Celery", with a price tag of up to 26,000 yuan, has become popular among the middle class with the gimmick of "resisting the erosion of time", ......
JD.com big data shows that more than 90% of the transactions of the above-mentioned "Celery" are contributed by men over 40 years old in first-tier cities. The industry unanimously said about this phenomenon, "they still have money in their hands".
1. "Life recharge" is controversial, rich harvester?
If you can't eat grapes, you say that grapes are sour. A user who has purchased "Celery" anti-aging oral drugs many times said.
According to the data, this popular Celery, because of its green packaging appearance, is endowed with the meaning of green years, fountain of youth and other meanings, which is also the origin of the nickname "Little Green Spring". In fact, its name is cellerator, and its Chinese name is "Celery".
According to industry insiders, the product has been popular among wealthy people in countries such as the United States and Japan for years, and has only entered the Chinese market in the last two years.
Further investigation revealed that the product quickly sparked widespread controversy when it first entered the Chinese market in 2021. In particular, its exaggerated propaganda of "recharging life for 20 years" has made the product constantly questioned and considered a commercial gimmick aimed at the wealthySome people jokingly call it "the rich."Harvester
On the other hand, a bottle containing 60 capsules is priced at as high as 26,000 yuan, which is equivalent to the income of the average salaried person for several months; Even if the "entry version" was launched later, the price would be thousands of yuan. This kind of sky-high product makes many people exclaim that it is more expensive than **.
As for whether it is really possible to "recharge life for 20 years", few people at home and abroad have responded directly, but the real estate tycoon Pan once posted on Weibo that he feels that his nails grow quickly. However, rumors about "Amazon's founder's multiple trials" and "black technology souvenirs for high-end dinner parties in Japan" have never stopped.
2. It is difficult to buy health, and rich people are also trapped in "aging".
However, judging from the scientific research endorsement of "Celery", it seems to be somewhat convincing.
According to the official report, its core substance was taken out of the Harvard laboratory. In the experiment, the bone density, hair color and other indicators of the "old" mice that were intervened by the substance were traced back from 50 years old to 30 years old, which are equivalent to humans.
After that, Yuansheng Bio Industry Co., Ltd. combined with cell activation technology to implement "Celery" oral agent, targeting the 40 trillion cells of the human body to rejuvenate the body's energy from the rootHelp stop the erosion of time and regain health.
According to reports, when the results first appeared, they aroused interest among the wealthy classes in the United States and Japan. Although the price of raw materials for this factor was as high as 22,640 yuan at that time, and the initial price of the finished product was more than 200,000 yuan a bottle, it still attracted top wealthy people to rush to buy.
The fanatical pursuit of the rich for anti-aging products, in the final analysis,They are also anxious about aging.
A study published in the top international journal "Nature" found that after the human body reaches the age of 35, there will be a significant aging transition. When I am about 40 years old, my body obviously can't stay up late and work overtime like when I was young.
Either way, the influence of the rich celebrities is significant. According to the data of JD Shangzhi, in just half a year, the transaction rate of Celery and its similar products has surged by 231%, and it still maintains a high level. Judging from the user portraits, most of the buyers are between the ages of 35 and 68, and many of them are corporate executives, investors and other social elites.
Under the high attention of the market, this "time business" is becoming more and more popular, and it is spreading from the wealthy to the middle class and even ordinary consumers.
Many people are skeptical about its effects, but they are willing to give it a try with the simple idea that "the rich who don't want to have money will obviously want to live longer."
3. The development of science and technology is expected to promote the continuous downward exploration
Although the entry version on the platform has been reduced to about 5,000 yuan, for ordinary people, they still can't enjoy it as much as they want.
Industry experts have also pointed out that life and health should not stop at "sky-high prices". Such cutting-edge scientific and technological achievements can only truly realize the significance of science when they truly benefit everyone.
In this regard, the person in charge of the brand also said that under the increasing improvement of the domestic purification process industry, the cost of products will be continuously reduced, and the future may move towards the era of 100 yuan.