Regarding the postponement of the delivery of AVATR 12, a hot-selling model, Li Pengcheng, vice president and CMO of AVATR Technology, responded during the live broadcast. Li Pengcheng said: AVATR 12 sales far beyond our expectations, AVATR is working with Changan Automobile, Huawei, CATL, with the advantage of efficient collaboration of the three parties to promote the supply efficiency of the first business, with the greatest efforts to accelerate production, and strive to deliver new cars to users as soon as possible with quality and quantity. For users who have made a decision now, we will deliver according to the commitment cycle and live up to everyone's expectations.
It is worth mentioning that in this live broadcast, Wang Kai, chief marketing officer of Huawei's intelligent vehicle solution bu marketing department, also appeared, and said that the cooperation between Huawei and AVATR is risk sharing and benefit sharing, so Huawei will also spare no effort to support AVATR to accelerate delivery, so that users can enjoy the charm of AVATR 12's leading products as soon as possible. The answer to the deferred delivery subsidy policy that users are concerned about is also given in the live broadcast room, including consumption subsidies, intelligent driving upgrades, and triple benefits of enjoying the car.
Among them, the consumption subsidy means that users who meet the conditions for delayed delivery compensation can get a cash subsidy of 200 yuan for the overhead car and up to 15,000 yuan. Regarding this policy, many users said that they were "happy to hear it", and even said that they were not in a hurry to pick up the car, and it didn't matter if it was delivered late. In addition, the smart driving upgrade benefit means that Huawei will give eligible users a half-year high-end smart driving package, and if they have purchased a lifetime smart driving package, they will be provided with a 1,500 yuan public charging card to the AVATR app. Finally, Yuexiang Car refers to the New Year travel gift package worth 1,350 yuan, which is equivalent to the user's New Year travel fee, AVATR bag.
As for why AVATR 12 was delayed on the eve of the Spring Festival, the reason is that the hot sales of the model far exceed production expectations, especially in some key parts, which are also facing huge challenges for the best manufacturers. Specifically, AVATR 12, as a future intelligent luxury car, has exceeded 20,000+ orders within one month of its launch, and its sales performance is outstanding. According to the data released by AVATR so far, AVATR 12 has delivered more than 5,000 units, although the average delay is about two weeks, but it has started to deliver according to the commitment cycle.
In the future, we believe that AVATR will work with Huawei to accelerate the iteration of AVATR products and services and bring users a more user-friendly intelligent travel experience. Moreover, in the current field of high-end smart cars, AVATR 12 is one of the leaders, and now it is supported by the industry-leading delivery deferred subsidy rights, and it is believed that its future sales will be further **.