Apple took away Samsung's 12-year throne, whose fault is it?
Anyone who has ever seen a mobile phone knows that Samsung is the best mobile phone in the world.
From 2011 to 2022, Samsung's mobile phone sales have gone through 12 years, and although Samsung's market share in China is less than 1%, it still ranks first in the world.
From this point of view, Samsung's strength is still very strong, and netizens are not bragging about Samsung, but Samsung phones are really smart.
In these 12 years, Huawei has challenged and failed Samsung, and its only success is surpassing Samsung to become the world's largest company. Apple, on the other hand, fails year after year.
But in 2023, Apple did! It managed to beat Samsung.
According to statistics, Apple is rated at 2With 3.5 billion devices sold, it ranks first in the world, with an increase of 37%γIn comparison, Samsung is rated at 2Sales of 26.6 billion devices came in second, down 136%γ
Xiaomi recorded 145.9 billion units sold, down 4 percent year-on-year7%γ
Why is Apple so strong in 2023? Here's why:
For example, Samsung's sales are not very good, Samsung's sales fell by 13.3 percent compared with last year, 30 million units less than last year, which is why Apple can surpass Samsung, Xiaomi and OPPO have declined a little slower, one down 4.7 percent, one down 9.9 percent, even worse than Samsung.
As far as Apple is concerned, they have done a very good job, because we all know that the iPhone 15 will be in a ** battle in 2022, so many people are complaining about Apple's lack of technology, and at the same time, complaining that it is too low, and they have bought it one after another, causing iPhone 15 sales to skyrocket.
Of course, more importantly, Samsung's position in China has begun to decline, China is the world's largest mobile phone market, and Samsung simply cannot share China's advantages.
In the past two years, Huawei has been suppressed, and Apple has sold better in China, stealing most of Huawei's market share, increasing Apple's sales, and coupled with China's influence, Apple has become the world's No. 1.
But even then, Apple is unlikely to overtake Samsung's 12-year dominance, and Huawei will re-emerge by 2024, at which point it will lose market share and sales will decline.
Since Samsung's market share in China is not high, it is very likely that Samsung will take the top spot from Apple in this competition.