What exactly is Sora?
SORA is OpenAI's latest artificial intelligence model, which is a text-to-**AI model, which is able to generate realistic ** based on text descriptions. To put it simply, if you write a sentence casually, you can generate a ** that roughly meets the requirements, such as "children playing with dogs on the lawn", and immediately a warm "children playing with dogs on the lawn" will be generated for you"You can even generate multi-lens lenses from all angles. Speaking of which, isn't it very graphic? Therefore, this technology has potential applications in many fields, such as film production, game development, education, and advertising creativity. With SORA, content creation and visual expression will become more efficient and diverse.
What is the business value of SORA?
The emergence of the SORA model heralds the coming of industry change. In the field of content creation and production, it will completely change the traditional way of production, help creators create high-quality products in a more efficient and low-cost way, and promote the efficiency of the entire industry. For industries such as advertising, movie trailers, and shorts, the SORA model has the potential to be disruptive. At the same time, its ability to simulate the world opens up huge potential space for virtual reality, game development and other fields.
From the industrial chain of "IDEA or IP content production and content distribution", it is expected that the cost of production will be greatly reduced in the long run. At present, the level of AI generation needs to be improved, and it may be more suitable for Internet advertising materials with low quality requirements, such as game purchase materials. Since SORA is basically in a closed-source state, the technical details have not been announced, compared with GPT has more open source models, there is still a gap in the domestic first-class generation model, which is good for animation film companies, IP companies that have ideas but are slow to land, and the game industry that can reduce costs and increase efficiency.
Based on the understanding of human language, human knowledge and world models, and many other technologies, SORA can create super tools in various fields, such as biomedicine, protein and gene research, including physics, chemistry, and mathematics. This SORA simulation of the physical world will have a huge impact on robot embodied intelligence and autonomous driving, at the very least.
Which companies are keeping up with the hot spots of the times this time? Let's take a look:
1. Insai Group.
Highlights: Engaged in integrated marketing communication services, won the "Guangdong Digital Marketing Pioneer Award" and other honors.
The main business is engaged in integrated marketing communication services. The company's main services are to provide customers with brand management, digital marketing, public relations communication, media and other brand management and integrated marketing communication services.
2. Vihyde.
Highlights: One of the leading suppliers of audio communication equipment and solutions in China.
The main business of Shenzhen Weihaide Technology Co., Ltd. is the research and development, production, sales and related technical services of high-definition and ultra-high-definition conference cameras, conference terminals, conference microphones and other audio communication equipment.
3. National culture.
Highlights: China Telecom's unified Internet entertainment business platform.
The main business of Xinguomai Digital Culture Co., Ltd. is digital content, digital intelligence applications, metaverse, physical scenes and digital assets.
4. Zhongguang natural selection.
Highlights: Changsha State-owned Assets Supervision and Administration Commission, a full-quality content provider.
The main business of Zhongguang Tianxue Media Co., Ltd. is the production, distribution and marketing of TV, Internet and mobile Internet content; TV drama broadcasting rights operation, film and television drama investment, MCN operation, e-commerce sales.
5. Hundreds of thousands.
Highlights: Enterprises mainly engaged in the investment, production, distribution and derivative business of film and television dramas.
The main business of Beijing Baina Qiancheng Film and Television Co., Ltd. includes film and television, marketing, animation, etc. The company's main services are film and television drama investment, production, distribution and derivative business, content marketing and media D animation production and special effects services, and animation IP development and operation.
6. Huayang Lianzhong.
Highlights: Enterprises with complete technical reserves and highly competitive business technology for the overall solution of Internet advertising.
The main business of Huayang Lianzhong Digital Technology Co., Ltd. is to provide customers with overall solutions for Internet advertising, and is a service intermediary connecting marketing demanders, the Internet** and Internet users.
7. Xinhuanet.
Highlights: It operates China's largest government affairs ** cluster and government WeChat***
The company's main products and services include network advertising display and release, multi-information services, big data intelligent analysis services, forums, conference activities, and localities, enterprises and institutions, information release, operation and maintenance, mobile business, mobile value-added business, mobile information business, and education business.
8. Tianyu Digital.
Highlights: There are huge user resources and R&D teams in the field of web games and mobile games.
In terms of its main business, it has formed a dual business engine of digital sports and data traffic, and has built a product matrix and business ecology that promotes game operation and e-sports, multi-dimensional promotion of brand content marketing and digital effect marketing, and synchronous enhancement of its own traffic platform and mobile application distribution, making it one of the most powerful online game developers in China.
The above content is for learning and exchange only, does not constitute investment advice, and is not used as the basis for investment decisions.