Comparison of the average price of mobile phones: Apple*** to 6400 yuan, domestic machines are still steady!
Everyone knows that in recent years, whether it is Apple or other countries' mobile phones, **are continuous**, especially domestic mobile phones, which used to be cost-effective, and now they are competing with Apple, ** will naturally rise.
After so many years, has the ** of domestic mobile phones risen, or has it risen? How is the other party? Some time ago, the average price of domestic manufacturers announced by some institutions also reflected this fact.
The chart above shows the average selling price and market share of 5 mobile phone manufacturers, Apple, Samsung, Xiaomi, OPPO, vivo.
As you can see from the figure above, the ** of Apple's mobile phone has risen from 272 yuan to 350 yuan, from 756 yuan in 2018 to 890 yuan in 2023, **1000 yuan.
Samsung's average ** has risen from 252 yuan to 288 yuan, while other mobile phones in China have not changed at all, and even declined.
For example, the ** of Xiaomi phones dropped from 261 yuan to 256 yuan, vivo's 247 yuan dropped to 204 yuan, and oppo dropped from 150 yuan to 160 yuan.
It can be seen that the so-called "Apple as a benchmark" is just a slogan, although the flagship machine is more expensive, but the sales are not good, mainly because the sales are low-end mobile phones, so the average ** has not changed much.
As for the market share, domestic mobile phones, although they are not growing much, are also growing, such as Xiaomi, OPPO, vivo, in the past five years, they are all growing.
Judging from these figures, the pattern of the mobile phone market has been basically set, and the market share of major manufacturers will not fluctuate too much, Apple occupies the high-end market, and Samsung follows.
Domestic mobile phones, mainly in the low-end market, although in recent years have been pursuing the high-end market, but the sales are not very good, even far behind.
In fact, everyone knows that only high-end mobile phones can make money, low-end mobile phones can't make money at all, and domestic mobile phones still have to be refueled.