Apple mobile phone *** to 6400 yuan, domestic mobile phone ** has not changed.
Everyone knows that in the past two years, whether it is an iPhone, or mobile phones from other countries, the price has risen wildly, especially domestic mobile phones, which originally took the cost-effective route, but as time goes by, the price of mobile phones is getting higher and higher.
Over the years, has the price of domestic mobile phones risen, or has it risen? How is the other party? Recently, the average prices of domestic enterprises released by various units reflect the real situation.
The chart above shows the average selling prices and market share of the 5 major mobile** manufacturers, Apple, Samsung, Xiaomi, OPPO and vivo, between 2018-2023.
As you can see from the chart, from $272 to $350, the price of Apple's mobile phone has soared, from $756 in 2018 to $890 in 2023, an increase of $6,400.
Samsung's average price has also increased from $252 to $288, while other mobile phones in China have not changed.
For example, Xiaomi's phone has dropped from $261 to $256, Vivo's $247 to $204, and Oppo from $150 to $160.
It can be seen that the domestic models are all used for advertising, perhaps the price of the flagship machine has increased, but the sales volume has not increased, most of them are low-cost models, resulting in the average selling price will not be too high.
The market share of domestic mobile phones is constantly improving, Xiaomi mobile phones, OPPO mobile phones, vivo mobile phones, in the past five years, the sales of mobile phones have increased.
Judging from this number, the current mobile phone market is already a sure thing, and the market share of major manufacturers will not change much, and at this level, Apple occupies the highest position, followed by Samsung.
Domestic mobile phones, the main focus is low-end mobile phones, in recent years has been shouting to enter the high-end, but the sales have been very poor, not as loud as advertised, the future development space, there is still a lot of space.
In fact, we all know that in this field, only a high-end product can be profitable, and low-end products have no profit at all.