Five years after opening the store, I deeply realized the importance of site selection for community stores.
Regardless of the industry, location is one of the key factors that determine success or failure. Today, as a senior fresh milk bar entrepreneur, I will reveal several major elements of the location of the community store to help you avoid detours on the road to entrepreneurship.
I'll give you an example of my project for your reference!
For fresh milk bars, the first factor to consider when choosing a location. A location with a stable and continuous volume can bring a steady stream of customers to the store. When choosing the best amount, we need to pay attention to the following aspects:
Residential area density: Priority is given to areas with dense residential areas, which can ensure that the store has a stable and regular source of customers.
Accessibility: The proximity to transportation hubs such as bus stops and subway stations can attract more customers passing by.
Surrounding facilities: Schools, hospitals, large supermarkets and other public facilities are often able to gather a large number of **.
In addition to the best volume, commercial potential is also a factor that we need to focus on when selecting a site. A location with commercial potential that can bring more room for growth and profit growth for the store.
Consumption power: Understand the consumption level and consumption habits of surrounding residents, and choose a location suitable for the positioning of fresh milk bar.
Competition: Although the number of highly competitive locations** is large, it also needs to be carefully considered. If the surrounding milk bars are saturated, you can consider choosing other locations.
Development planning: Understand the development plan of the area and select the location with development potential.
The combination of fresh milk bar + yogurt shop I run successfully applies the above site selection principles.
The store is located in a densely populated and easily accessible area, with schools and large supermarkets nearby. Such a location not only ensures that the store has a stable volume, but also attracts a large number of customers and students passing by.
At the same time, we have launched a variety of flavors of yogurt and fresh milk products according to the consumption habits and needs of surrounding residents to meet the needs of people of all ages. In the process of operation, we also pay attention to word-of-mouth marketing and online promotion, which further enhances the popularity and reputation of the store.
Site selection is an important part of opening a community store, and it is necessary to comprehensively consider many factors such as volume and business potential. I hope that my experience and insights will be inspiring and helpful to you. In the future, I will continue to share more dry knowledge about the operation and location of fresh milk bars, and grow and progress together with you.