Hello everyone, I'm E-commerce Huahua.
When there is no supply for a Douyin store, product selection is the most important step for us to do a Douyin store.
Today I will share with you some selection skills of Douyin stores.
Douyin's official Douyin product list, huge quantities, etc., are all official tools of Douyin, which can assist us in selecting the most popular long-form products at present, as well as the most potential products in the industry.
In addition, I suggest that when we are individual sellers and novices choose products according to these selection lists, try not to choose the top 20 products, because this kind of product is already a hit, the competition is large, and the merchants in these categories are also relatively saturated.
Novices have formed our competitive advantage when choosing categories, and we are choosing products to layout, combined with some other marketing techniques, which may have better results.
Secondly, if you look at the list of products in the Douyin product list, you can find products that are on the list for the first time, and they are all new products, which have the potential to be popular.
When we select products, we search for the same model on 1688 with the product, and then find the top products on the e-commerce platform, in addition, we filter the products according to the sales order.
All in all, according to my experience, the products that can become popular in the Doudian store generally have these characteristics.
1. Choose products with strong practicability and high frequency of use, which appear more in life scenes and can solve practical problems in life.
2. Choose cost-effective goods, look at the purchasing power of customers, and the unit price of small goods within 50, generally at 199-39.9 between.
3. Novel and exotic products, goods that are not easy to see in daily life, may be very common, but products with visual impact on the appearance.
4. Choose products with a high conversion rate, in addition, there are a wide range of people, both men and women, the more suitable people, the more likely the product is to become a hit.
5. Choose hot products, and you can choose some related products that follow hot characters, TV series, popular variety shows and other hot spots.
Therefore, the selection of products in Douyin stores can be screened in multiple dimensions and different ways, looking for products that sell well, have relatively high data, and are well done by peers.
More details about the Douyin store, as well as the details of the entry method and operation method, I will not share it here, if you want to know more about it, you can move here.
**, e-commerce flowers.
I am an e-commerce Huahua, a post-90s generation who has been working for 8 years without supply, currently focusing on Douyin small stores without supply, and now I have operated more than 80 small stores.
Thanks for reading!