3rd to 30th! She let the world see the new spirit of exhibition of Lantern Boren .

Mondo Social Updated on 2024-03-06

From 1999 to 2024, time flies, and the years are like songs. In the blink of an eye, China Guzhen International Lighting Fair (hereinafter referred to as "Guzhen Lighting Fair") has reached its 30th session.

The 30th session is very long, the journey is long, and the 30th session is very short, with a flick of a finger. On the occasion of the opening of the 30th Guzhen Lantern Fair, we invited a group of "lantern people" who witnessed the vigorous development of the lantern fair and grew together with the exhibition. In this issue, we will talk to Ou Xingling, the employee representative of the Guzhen Lantern Expo for 20 years, the deputy general manager and administrative manager of Zhongshan Guzhen Lantern Expo, let us listen to the story of her and the Lantern Expo.

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Keep the original intention

Contribute to the development of the lighting industry in Guzhen

As a native of Zhongshan Guzhen, Ou Xingling participated in the exhibition work of the Guzhen Lantern Fair after graduating from university in 2004 and stayed for 20 years.

Ou Xingling's career has accompanied the development process of the Guzhen Lighting Fair from small to large, including the transformation from a franchise to a market-oriented operation, the completion of the new exhibition hall, the new exhibition mode of "exhibition store linkage", and the operation of "lighting", etc., and has also experienced the Guzhen lighting industry from emerging to radiant. Nowadays, standing at a new starting point, opportunities and challenges coexist, and this "lantern man" still maintains his original intention, hoping to continue to contribute to the development of the lighting industry in Guzhen and realize his personal value.

Ou Xingling (middle), deputy general manager and administrative manager of Zhongshan Guzhen Lighting Expo, was interviewed by Guzhen Lighting Media.

From the 3rd to the 30th, Ou Xingling has also grown from a newcomer to the deputy general manager and administrative manager of Zhongshan Guzhen Lantern Expo.

I have an irreplaceable feeling for the Guzhen Lantern Fair, and I am even more glad that the Lantern Fair has a young and energetic team. In her view, with the integration of traditional offline exhibitions and digital transformation, new requirements have been put forward for the transformation and improvement of team building, and it is urgent to be customer-centric, break down departmental barriers, achieve efficient and close internal collaboration, optimize the personnel management system, establish a digital talent development system, and build a professional team with strong adaptability and monetization ability.

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Innovation doesn't stop

The 30th Guzhen Lantern Fair continued wonderfully

Twenty years of time can make the Guzhen Lantern Fair grow from a sapling to a towering tree, and it is enough for a hot-blooded young man to become mature and stable after years of baptism and workplace training, and become an indispensable backbone of the company.

Ou Xingling carved herself with 20 years of youth in the Lighting Fair, witnessing the initial start of the Guzhen Lighting Fair, from one exhibition every two years, one exhibition a year, to two sessions in spring and autumn a year, exhibition store linkage, pre-exhibition and post-factory, online and offline combination, digital drive and other direction trend innovation, creating a new benchmark for domestic lighting exhibitions, and continuing to inject energy into the high-quality development of the lighting industry.

Talking about the 30th Guzhen Lantern Fair, she proudly introduced that this year's exhibition has been upgraded and expanded, and the capacity of Hall G has been newly expanded, which is connected to the ABCF Hall in a coherent manner; The main venue of the major theme exhibition area of the excellent brands gathered, the introduction of many with design innovation ability, lighting engineering strength of the enterprise on the same stage, 900 brand enterprises to compete in the show, directly hit the development trend of the industry.

As the "Shenzhen-China integration" has become an important layout of the Guangdong-Hong Kong-Macao Greater Bay Area, this year's exhibition hall will expand the exhibition area of the Shenzhen-China Brand Zone, while activating the Zhongshan lighting industry, attracting more high-tech enterprises in Shenzhen to settle down and cooperate, and helping the lighting industry's "Shenzhen R&D + Zhongshan manufacturing" model to continue to sublimate. In addition, it has continued to optimize and improve in terms of professional visitor invitation, exhibition services, and marketing.

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Gather all your strength

Help Guzhen lighting brand to move towards internationalization

Nowadays, traditional industries and small and medium-sized enterprises are accelerating digital transformation, focusing on improving the level of high-end, intelligent and digital, and digital transformation is also a key part of innovation and development for the Guzhen Lighting Fair. Therefore, in recent years, Guzhen Lantern Fair has continuously optimized the personnel management system, established a digital talent development system, and built a professional team with strong adaptability and monetization ability.

Ou Xingling said that the Guzhen Lighting Fair is not only a traditional exhibition company, but a new type of exhibition company with Internet thinking, and will help the Guzhen lighting brand to move towards internationalization by creating customer needs and creating an innovative business ecosystem in the future.

From the conversation with Ou Xingling, I deeply felt her sincerity, hot heart and fresh thoughts about the Guzhen Lantern Fair. The wonderful presentation of each exhibition is the protection and support of Ou Xingling and the team of the Lighting Fair, as well as exhibitors, businessmen, and other institutions.

Thirty and standing! I wish the 30th Guzhen Lantern Fair a complete success, set sail and create brilliance! With high morale and the spirit of responsibility, Ou Xingling paid tribute to the 30th Guzhen Lantern Fair.

Text Editor: Gu Sui.

Editor: Bosom friend.

This article is an original article by Guzhen Lighting Media.

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