Zibo** Zibo Evening News Expo News.
Reporter Cui Xiaolei.
Today, in the vibrant city of Zibo, International Women's Day has evolved into a consumer feast with the participation of the whole people. This day is not only a day to pay tribute to women, but also an important moment for businesses to create first-class activities and stimulate the vitality of the consumer market. The reporter visited and found that the city's major supermarkets have launched a variety of activities, attracting a large number of consumers to shop.
The happiness of girls is very simple, as long as it is beautiful", "the pursuit of beautiful dressing, do not care about the eyes of others", "beauty does not need to wait, it deserves to be collected every day" ......On the morning of March 5, the reporter saw in the Zibo commercial building that hanging banners, bouquets of flowers, and the warmth of the company could be seen everywhere, all of which were conveying holiday blessings to female consumers. Many businesses have launched preferential activities for female consumers, such as cosmetics full discounts, clothing discounts, etc., attracting a large number of women to come to buy.
I like new Chinese clothes very much, I bought a horse-faced skirt some time ago, and it will be warm in a few days, and I want to choose a shirt when I catch up with the event here, which is also a holiday gift for myself, you see how delicate this buckle is. Ms. Zeng, a citizen, said to reporters with a white stand-up collar button-down shirt, "Women's Day is a festival for our women, of course, we should be kind to ourselves, buy a few new clothes, change a new hairstyle, and make ourselves more beautiful and confident." ”
In addition to female consumers, the reporter found that there are also male consumers in front of the jewelry and jewelry counters in major shopping malls. "I'm going to buy a necklace and surprise her on Women's Day. "In front of the counter of a certain brand, Mr. Chen, a citizen, is carefully shopping for his wife. The sales staff told reporters that although the gold price has increased in the past few days, the sales volume has increased compared with usual.
The reporter learned that the preferential activities of major supermarkets for female consumers, from cosmetics, clothing, shoes and hats, to household products, food and beverages, etc., cover almost all aspects of women's lives. These well-planned activities not only attracted a large number of female consumers, but also led to the prosperity of the entire consumer market.
In addition, the reporter also noticed that many supermarkets paid more attention to the shopping experience of consumers during the "March 8" International Women's Day. "We have increased the number of shopping guides to provide consumers with more professional shopping advice. At the same time, it has also launched free packaging, gift packaging and other services, so that consumers can feel the warmth and joy of the festival while shopping. Ms. Xue, a staff member of a shopping mall in Zhoucun, said.
In addition to physical shopping malls, online shopping platforms have also launched a variety of ** activities during the "March 8" International Women's Day. Major e-commerce platforms have increased their preferential efforts and launched a variety of preferential methods such as full reductions, discounts, and seckills to provide consumers with a more convenient and affordable shopping experience. At the same time, some platforms have also launched exclusive discounts for female consumers, such as women's health products, maternal and child products, etc., to further meet the diversified needs of female consumers.