The Mazda 6, the midsize sedan that once swept the world, is about to say goodbye to the Japanese market. Japan's Mazda officially announced that the production and sales of the car will be stopped in mid-April 2024, which is also the third market that Mazda6 has withdrawn from after North America, the United Kingdom, China and other markets. This means that we will never see the new Mazda6 again!
The discontinuation of the Mazda6 is the inevitable result of the changes of the times and market competition. As consumer preferences continue to shift to SUVs and new energy models, traditional sedans such as the Mazda6 have struggled to meet the needs of modern people. Moreover, the product power of Mazda6 has also lagged behind competitors at the same level, whether it is in design, power, configuration or **, there are not too many advantages. As a result, Mazda has decided to discontinue the 12-year-old model, which has been on the market for 12 years, in order to realign its resources and focus on developing new products that are more competitive.
However, the discontinuation of the Mazda6 also made many fans feel regretful and reluctant. After all, this car was once Mazda's face and sales leader, and it is also a representative work of Mazda's "zoom-zoom" concept. The Mazda6 has attracted the attention of countless consumers with its unique design style, excellent handling performance, and eye-catching red body. In both domestic and foreign markets, Mazda6 has achieved good sales results, especially in the Chinese market, from its introduction in 2003 to 2013, the cumulative sales of Mazda6 reached 930,000 units, becoming a god car in the minds of many people.
The owner of the Mazda 6 also has a deep affection for this car. They believe that the Mazda6 is a car with character, not only with a unique driving feeling in terms of steering and handling, but also with a unique taste in the exterior and interior. They don't care if the Mazda6 has little space, how much squeak, or whether the fuel consumption is high, they only care about the driving pleasure of the Mazda6, and the confidence and pride that the Mazda6 brings to them.
The discontinuation of the Mazda6 may be the end of an era, or it may be the beginning of a new era. Mazda does not currently offer a direct replacement for the Mazda 6, but it is rumored that Mazda is working on a rear-wheel drive midsize sedan that could be the successor to the Mazda 6. Moreover, the car is likely to be equipped with Mazda's next-generation engine technology, including a 6-cylinder engine and a Skyactiv-X compression-ignition engine to improve power and energy-saving performance. In any case, we believe that Mazda will not give up on the sedan market and the spirit of Mazda6, and we look forward to more surprises and innovations from Mazda."