Author: Lou Yihua.
Jia Ling is now a household name in the film industry, "hot and hot", and has established a personal brand. In 2022, she directed "Hello, Li Huanying" was a great success, surprising the film and television industry, not only gaining the love of the audience, but also a blockbuster at the box office, becoming the Spring Festival box office champion of the year with a box office of 5.3 billion, becoming the world's No. 1 female director at the box office. Now, Jia Ling, who has returned to the Spring Festival stalls again, once again stood out in the fierce competition with her new work "Hot and Hot", and won the honor of the box office champion of the Spring Festival stalls. So, what is Jia Ling's charm that has been able to win the first place in the Spring Festival stalls twice?
Jia Ling's success is inseparable from her keen market insight. She knows the audience's love for comedy, especially during the Spring Festival, when the audience wants to see lighthearted and humorous films to set the mood. Jia Ling's first movie "Hello, Li Huanying" was a great success, which made many audiences full of infinite expectations for Jia Ling's second movie "Hot and Hot". Therefore, when Jia Ling created "Hot and Hot", she paid attention to family, friendship and love as the starting point, and showed the ups and downs of life in a humorous way, which resonated with the audience.
Jia Ling cleverly incorporated diversified elements in "Hot and Hot". In addition to comedy elements, she also added inspirational, warm and other elements to make the film richer and more diverse. This diversified approach not only attracts different types of audiences, but also allows the audience to feel the positive energy conveyed by the film while laughing.
Jia Ling's acting skills are also one of the important factors for her to win the box office. As a comedian, Jia Ling has extraordinary talent and strength in acting. The character she plays in "Hot and Hot" is full and vivid, and her emotional expression is sincere and delicate, which can make the audience go deep into the role, resonate, and have a sense of substitution.
Jia Ling also pays attention to the polishing of details in the creative process. The plot design, character building, and scene layout in "Hot and Hot" have been carefully planned and polished to strive for the best. This attention to detail not only ensures the quality of the film, but also allows the audience to feel the intentions and sincerity of the production team during the viewing process.
Jia Ling's success is not only manifested in the movie, in fact, the kung fu is outside the play, and the success of the movie "Hot and Hot" occupies an important component outside the play. The theme of this movie is: "Self-struggle is endless, you must not admit defeat, you must win once, and you will not waste your life." "This is the most exciting spiritual value of "Hot and Hot". Assuming that this drama is not directed by Jia Ling, and Jia Ling does not have **100 pounds of real action outside the play, this drama will be reduced to a very ordinary plot, bland, and all inspirational movies will dabble in the theme, and it is estimated that it will be reduced to a tragic film that has been withdrawn.
Jia Ling's success outside the play has brought positive significance to the body anxiety of women in my country, Jia Ling can be successful, why can't I? This is a realistic meaning, very intuitive, real effect, for this reason, most people are to see what the role of Jia Ling will be like after her success? In and out of the play, we have to overcome ourselves, not admit defeat, persevere, be strong, never back down, everything is possible, serious people change themselves, and those who persist change their fate. It brings great encouragement and confidence to moviegoers. It feels so genuine, not far away, just in front of you, and the value transmission has a sense of intimacy.
The commercial planning of this film is quite successful and exemplary. Publicity and marketing are also important factors in the success of the film. Jia Ling's movie selling point marketing has been quite successful. In today's society, the audience has long been tired of false propaganda and stereotypes, and has a higher pursuit of sincere and authentic emotional expression. Jia Ling grasped this point and moved the audience with sincere emotions. Jia Ling has always adhered to originality and sincerity in her creation. Based on her own personal experience, she incorporates real emotions into the storyline, so that the audience can feel sincere emotional resonance while laughing. Jia Ling made concerted efforts in and out of the play, so that the inspirational stories in the movie could be brought to real life, and it really had a sense of skin, rather than the values conveyed by the single plot of the movie.
In the process of publicity, "Hot and Hot" pays attention to the use of new ** and social platforms, and interacts with the audience through short**, live broadcast and other forms, which improves the popularity and topicality of the film. At the same time, the film has carried out large-scale roadshows and promotional activities before and after its release, so that more audiences can understand and pay attention to the film.
The reason why Jia Ling was able to become the box office champion of the Spring Festival stalls again is because of her keen market insight, diversified performance methods, superb acting skills, attention to detail, and successful publicity and marketing strategies. In the future, we look forward to Jia Ling continuing to bring us more excellent works and continue to create her own brilliance in the film industry. Classics are classics