At the beginning of the new year, BYD, as the big brother of domestic new energy vehicle companies, has made frequent moves. The launch of the glory version of each model in China not only continues to innovate in technology, but also continues to benefit consumers in terms of excellence. This not only promotes the development of new energy vehicle technology in China, but also accelerates the transformation of traditional fuel vehicles to new energy vehicles.
BYD not only makes frequent efforts in China, but also makes a strong attack internationally. On February 26 this year, BYD brought its three brands, BYD, Denza, and Yangwang, with a total of eight new energy models, to the Geneva Motor Show. These include the Song Plus DM-i (named Seal U DM-i in overseas version), Seal, Yangwang U8, Denza D9, Denza N7 and other models.
With the appeal of the BYD brand and the wonderful display of various excellent models, it has attracted a large number of European** and consumers to visit and check in BYD pioneer stores, experience various functions on the car at close range, and deeply feel BYD's product strength.
At the auto show, BYD showcased its self-developed DM-i super hybrid technology to European consumers for the first time. The technology-enabled Song Plus DM-i (overseas version named Seal U DM-i) is scheduled to be officially launched in Europe in the second quarter. The car can not only bring an efficient and comfortable driving experience to European consumers, but also effectively convey the concept of green travel, so that more people can accept new energy vehicles, and help the global green energy transformation.
In addition to the Song Plus DM-i, BYD's high-end new energy vehicle brand "Yangwang" also made its debut in the European market. Its flagship model, the U8, has become the focus of the audience with its extraordinary performance and disruptive technology. The excellent performance of BYD's various models has also changed the traditional perception of Chinese automobile manufacturing in the international community.
In addition to the DM-i super hybrid technology unveiled at the Geneva Motor Show, BYD also has technologies such as blade battery, CTB body integration, "Yi Sifang" for high-end brands, and "Yun Yuan" for deep integration control of the whole vehicle. BYD has opened a glorious first year with its leading technology in many fields.
In addition to technology, the debut of BYD's high-end brand "Yangwang" also explained BYD's unique views on the future of travel to European consumers. Looking up at the brand's design concept, it is not only limited to comfort and practicality, but also vividly expresses BYD's pursuit of artistic aesthetics.
Since 2023, BYD has opened more than 250 stores in 19 European countries, including the United Kingdom, France, and Germany, providing European consumers with high-quality localized services and advanced driving experience.
The high-end brand "Yangwang" has not only enriched BYD's product line in Europe, but also provided European consumers with diversified high-end travel options. It not only demonstrates BYD's strong technical heritage, but also conveys BYD's environmental protection concept to the world and makes outstanding contributions to sustainable development.
In the wave of global energy green transformation, BYD has become a leader among new energy vehicle companies by virtue of continuous innovation. The Geneva Motor Show not only demonstrated the strong strength of China's new energy brand to the world, but also determined the leading position of China's automobile manufacturing in the global new energy field.