On December 1, BYD announced its November sales data, with a total of 301903 units sold across all categories, a year-on-year increase of 311%, 70 more than in October, and a total of 267 from January to November this year20,000 units, 32 short of the annual target of 3 million units80,000 units.
Specifically, the two series of BYD Dynasty and Ocean have sold a total of 288501 vehicles. On November 24, BYD adopted an official reduction of 8,000-15,000 yuan for Qin Plus, Song Plus, Han DM, Tang DM and other models, trying to stimulate a significant increase in sales. Judging from the delivery volume in November, the effect of this short-term official reduction does not seem to be obvious.
DENZA sold 11,843 vehicles, although the sales of DENZA D9 were not announced, but considering that DENZA N7 and N8 will not perform well, DENZA D9 may continue to stand at the 10,000 mark.
The Yangwang U8, which started new car deliveries in November, actually sold 408 units, and the Formula Leopard Leopard 5 delivered 626 units, and the debut of the two new brands does not seem to be idealIn November, BYD exported 30,629 vehicles, a year-on-year increase of 1487%。
Closing Statement: Although Biya took a phased official reduction at the end of November, there is still some gap from its expectations, and it needs to be completed in December.3280,000 units, in the face of the opponent also began to take official cuts, subsidies and other means to sprint the year, BYD's pressure is not small, but we should also see that the end of each year is the peak season for automobile consumption, so the market space is still relatively optimistic.