The Samsung S24 Ultra uses an anti-reflective coating, which is really reflective. I also predict a wave: although anti-reflective coating is not a new technology, I think that in the mobile phone market in 2024, there should be many domestic mobile phones that will promote this technology.
Anti-reflective coating, a thin film applied to the surface of optical components, the main purpose of which is to reduce the reflection of light on the surface and thus increase transmittance.
Why do I think that in the future, it will become the standard configuration of domestic mobile phones?
1. Improvement of user experience.
The main role of anti-reflective coating technology is to reduce the reflection of the mobile phone screen and improve the clarity and brightness of the screen. This is undoubtedly a better experience for users. In the current competitive environment of the mobile phone market, domestic mobile phone manufacturers must continuously improve the user experience of their products if they want to stand out. Therefore, it is a wise choice to make anti-reflective coating a standard feature of your phone.
Second, the promotion of technological progress.
With the development of technology, the screen of mobile phones is getting bigger and bigger, and the screen material is becoming more and more advanced. This puts forward higher requirements for the anti-reflective ability of mobile phones. Anti-reflective coating technology is exactly what meets this need. In addition, with the improvement of the technical strength of domestic mobile phone manufacturers, they have the ability to develop and produce better quality anti-reflective coatings, so that anti-reflective coatings have become the standard configuration of domestic mobile phones.
3. Cost-effectiveness considerations.
Although the R&D and production costs of anti-reflective coating technology are high, the cost will gradually decrease as the technology matures and large-scale production. For mobile phone manufacturers, the addition of anti-reflective coating does not add too much cost. At the same time, anti-reflective coatings can increase the price of mobile phones and enhance the competitiveness of products. Therefore, from the point of view of cost-effectiveness, anti-reflective coating will become the standard configuration of domestic mobile phones.
Fourth, driven by market competition.
In the fierce market competition, domestic mobile phone manufacturers need to find differentiated competitive strategies. The addition of anti-reflective coating is an innovative technology that will make the phone stand out from the rest. Therefore, in order to occupy an advantage in the market competition, domestic mobile phone manufacturers will add anti-reflective coatings one after another, making it the standard configuration of mobile phones.
Therefore, we can foresee that with the popularization of anti-reflective coating technology, the competitiveness of domestic mobile phones will be further improved, and the user experience will be better satisfied. However, this also puts forward higher requirements for domestic mobile phone manufacturers, who need to continue to develop and innovate to meet the needs of the market and users. Only in this way can domestic mobile phones be invincible in the fierce market competition.