During the New Year's Festival, various marketing activities are in full swing, among which the most eye-catching performance is the festival alliance plan, which has exceeded 20 billion. It is reported that in order to create a better one-stop marketing conversion platform, Jiemeng plans to launch a special activity for the increase of full-link search rights and interests to achieve more ** and growth for merchants. So how to participate in the full-link search rights and interests plus special investment promotion activities, how to exchange the festival coins?
Full-link search rights plus special investment promotion activities are a one-stop replacement solution for brand rights inventory, off-site advertising, and on-site search conversion. For brands that provide free coupons for off-site advertising during the off-site advertising period, Jiemeng will increase the amount of Douyin traffic and some off-site advertising resources, assist in completing the on-site configuration, and help brands grow rapidly in the whole area of Douyin e-commerce.
In terms of exchange, participating in the full-link search rights and interests plus special investment promotion activities, the number of Jiemeng coins that brands can obtain will be increased. The festival coins that can be obtained by the daily festival alliance = the publication example of the brand's off-site resources * screen ratio * channel coefficient * 1, and the festival coins that can be obtained by the brand participating in the full-link search rights and interests plus = the brand's off-site resource publication example * screen ratio * channel coefficient * 115。That is, on the basis of the original exchange resources, the festival alliance will exchange an additional 15% of the festival coins, and a total of 115% of the festival coins can be exchanged. It can be seen from this that the full-link search rights and interests are full of sincerity in the special investment promotion activities.
Moreover, the exchanged Jiemeng coins can not only be exchanged for resources in the Douyin station such as Qianchuan Elimination Red Envelopes, Douyin Open Screen, and Pinzhuan, but also for resources outside the station, such as business district LED, high-speed rail & airport & subway traffic line large screen, building elevator, etc. (can be used during the SS-level promotion). In addition, this search rights and interests cooperation brand, where there are free rights and interests, meet the requirements, the festival alliance will be free to search for easter egg rights, this resource also needs to be paid to obtain, this event is very powerful.
With the help of the full-link search rights and interests increase activity of the Jiemeng plan, merchants will achieve further online and offline leadership**, opening up a new situation for business growth at the beginning of the year.