Kunpeng Project
Economic growth but people's livelihood is difficult, why do people have no money in their pockets? Phenomenon analysis and analysis
Is it normal for the economy to grow, but people have less and less money in their pockets?
The year 2023 has passed, and the annual economic bulletin has also been released, according to the 2023 annual economy released by the National Bureau of Statistics"Communiqué": According to preliminary calculations, the GDP in 2023 will be 1260582 billion yuan, an increase of 5 percent over the previous year at the same level2%。
It can be said that the economic growth rate has exceeded expectations! However, the good times did not last long, domestic consumption was sluggish, the property market was the first, and the lack of confidence in private investment still existed. In particular, the consumption demand of domestic residents is sluggish, and many people prefer to deposit their money in the bank. This has led to a significant increase in deposits in 2023.
People's willingness to save is increasing, but their willingness to spend has dropped sharply, which will inevitably affect the long-term development of the economy. For this reason, some experts have suggested that the interest rate on deposits should be reduced to a minimum, forcing people to withdraw their money from the bank and use it for consumption and investment, so as not to harm the economy.
However, experts don't realize that the main reason why people like to save money instead of spending money nowadays is to cope with problems such as unemployment, illness, old age, etc. In this case, even if the bank interest rate drops to zero, people will continue to keep their money in the bank to guarantee their livelihood.
In addition, the gap between the rich and the poor in the country's society is huge, even if the total amount of deposits continues to increase, people can't save much in reality, according to data from China Merchants Bank: only 2% of depositors have 80% of deposits, and another 98% of depositors have only 20% of deposits.
Therefore, we can conclude that the vast majority of people do not have the desire to spend money, but because they do not have enough money in their pockets to spend. In fact, five phenomena that have emerged in today's society are enough to reveal this:
01 Cheap cigarettes are getting better and better.
A few years ago, when the real national economy was good, it was easier for everyone to make money, and many people liked to smoke high-end cigarettes for dozens of yuan a pack. For example:"Hard China"、"Soft China"and other high-end cigarettes, in many third- and fourth-tier cities, are almost the norm for middle-aged people.
Today, three years after the impact of the pandemic, the vast majority of people's incomes have fallen sharply. In this case, housewives can only reduce the quality of life and reduce expenses. Men have no choice but to opt for a pack of low-quality cigarettes for 10 yuan.
Just imagine, as long as smokers have money, they will not treat themselves badly, but it is precisely now that money is becoming more and more difficult to earn, and it is necessary to save money. As a result, smokers can only reduce their consumption and buy cheap cigarettes to satisfy their cravings.
02 Unnecessary expenses are becoming less and less.
Remember the story of young people queuing up all night to buy mobile phones? In those days, it was easy for people to make money with their phones and iPads – and people rushed to buy them whenever a new model was introduced.
As for housewives with families, when the family conditions are good, almost every few years they have to eliminate some old electrical appliances, such as refrigerators, televisions, air conditioners, etc., and replace them with artificial intelligence and more advanced electrical appliances.
And today? Even the best phones on the market can't inspire people to buy like crazy, and the performance of old appliances is not enough for housewives to trade in the old for the new.
In addition, in the past, many middle-class people had to replace new cars every few years, but now the income of the middle class has also begun to decline, and the frequency of replacing new cars is becoming less and less, and they have little money in their hands, so they can only continue to drive their old cars.
03 Online shopping consumption is also depreciating.
As far as online shopping is concerned, in fact, a saying recognized by the public is this: the goods of the Oriental and XX cat platforms are high, but the quality is cheaper than the goods, but the product quality is not satisfactory, and even many of them are handmade products.
In the past, people had more money when shopping online and were more inclined to buy better quality products, so the sales performance of a certain cat was also very high.
But nowadays, netizens pay more attention to a certain east**, not for anything else, just because the goods on the platform are cheaper. In May 2023, the revenue of a certain east reached 376400 million yuan, an annual increase of 582%, much higher than a certain cat and a certain east.
To put it bluntly, the balance in people's pockets is insufficient, and what they pay more attention to when choosing a product is **, as long as the ** of this commodity is cheap enough, you can use it when you buy it, as for *** is not good, how many times can you use it, these are not consumer concerns.
04 Residents are more frugal in shopping.
I don't know if you have noticed that now residents buy vegetables, and the most they buy are vegetables under 5 yuan, such as Chinese cabbage, cabbage, baby cabbage, carrots, etc. And few people buy mid-to-high-end vegetables such as asparagus and leeks. In addition, the meat stalls in the vegetable market are full of residents who buy pork, while the beef and mutton stalls with the highest ** are rarely interested.
What's more, now they go to the vegetable market to buy vegetables, and rarely see large bags of vegetables as before. Residents have a limited number of groceries to buy, first, they are afraid that they will not be able to eat too much and cause waste, and second, money is not easy to come by, and they live frugally.
05 Increased pressure to repay loans.
In the past, many small people bought homes with monthly contributions of 40% of their total household income, barely making ends meet. But after the pandemic, many people have lost their incomes or lost their jobs, and their monthly payments account for 60% or more of their total household income. This makes it difficult for them to maintain their original quality of life, let alone save money.
As a result, people can only maintain a stable monthly contribution, and their quality of life deteriorates. To be honest, this situation has made it increasingly difficult for many families to maintain basic livelihoods, making it almost impossible to save money.
In 2023, economic growth will be higher than expected, however, for the vast majority of ordinary people, the rapid recovery of the post-pandemic economy has not increased everyone's income, however, due to the impact of industry shocks and other impacts, many people are facing reduced incomes and even unemployment.
In addition, people have been living on their old capital for the past few years, and there is not much money left in their pockets. In such a situation, people can only reduce their quality of life and reduce their expenses in order to maintain a normal life.
Today, experts from all walks of life are trying to stimulate the consumption of ordinary people. But our suggestion is that we hope that experts will come up with more suggestions that will help improve the business environment, increase employment and increase income. As long as everyone's life is stable, there is money in their pockets, and I believe that there is no need for any stimulation, everyone will be willing to improve their quality of life and increase consumption. What are your thoughts on this? Do you agree with these points!
Wan Zi Qianhong said: Every word of the article knocked out my heart, click"On the clock"and let me know that you are also working for life"Do your best"。