Recently, Zong Qinghou, chairman of Wahaha, passed away suddenly, causing infinite memories among netizens. caused Wahaha's sales to skyrocket by 500%.The corresponding Nongfu Spring had a headache and was said by the majority of netizens as "the farmer and the snake".
When we think of that patriarch, his demeanor is really awe-inspiring. He had fair competition with Nongfu Spring during his lifetime, but as soon as he left, the past of Nongfu Spring's boss Zhong Sui was picked up. It's notNongfu Spring couldn't bear it, so it startedPrice reductionGreat, WahahaAlsobeConvincedWith such a big reduction, what should we do about it?
You see, the scene in the supermarket is simply a carnival of panic buying. But the conscience and morality of the entrepreneur behind the ** is not child's play. "Good is rewarded with good, and evil is rewarded with evil; If you don't report it, the hour has not come. This sentence is like a lesson to Zhong Sui.
Since March 1, Nongfu Spring's live broadcast room has been occupied by angry netizens, who have expressed their intention to boycott Nongfu Spring and support Wahaha instead. Some places even took the initiative to subsidize logistics costs and gave up cooperation with Nongfu Spring. This time, Nongfu Spring really fell a lot, and its sales and stock price fell sharply like a roller coaster, and the decline was extremely alarming.
This incident has taught us a lesson! No matter how fierce the market competition is, we must not lose our conscience and morality. Whether Zhong can save his reputation depends on his actions. Everyone has faults, but the key is to learn from them and reinvent yourself.
should repent and rehabilitate, and show sincerity, otherwise, let alone reduce the price, no one will want it for nothing.
I'm still greedy for cheap, Nongfu Spring wants it for free, I don't want a dime or a bottle!! Just buy Wahaha.
The story of the farmer and the snake
Speaking of similar incidents, I am reminded of a certain company a few years ago, also because of a moral turmoil that led to great losses. At that time, there was an uproar, and everyone was discussing, and the impact of this kind of incident was far-reaching, not only affecting the company's image, but also damaging the trust of consumers. And the impact of this Nongfu Spring incident on the people is also obvious.
To sum up, we need to take every business decision seriously, not only considering short-term benefits, but also long-term development and social responsibility. I hope Nongfu Spring can learn from this and regain everyone's trust. Finally, I would like to ask you, what are your thoughts on this incident?