With the popularity of the internet, live streaming has become a popular marketing method. For factories, live broadcasts can not only show the production lines, equipment, and processes of the factory, but also allow the audience to understand the production process of the product and enhance their trust in the product. So, how should the content of the factory live broadcast be chosen?
First, decide on the topic and purpose of the live stream. The theme of the factory live broadcast is usually to show the factory's production capacity and product quality, attract potential customers and enhance customer interaction. Therefore, when choosing live content, it is necessary to revolve around this topic and let the audience understand the advantages and characteristics of the factory. Secondly, it is necessary to select representative production lines and equipment for live broadcasting. There are many types of production lines and equipment in factories, but not all of them are suitable for live streaming. Selecting representative production lines and equipment for live streaming can give viewers a better understanding of the factory's production capacity and product quality.
In addition, you can also invite professional technicians or production leaders to give live explanations. The explanation of professionals can not only increase the professionalism and credibility of the live broadcast, but also allow the audience to have a deeper understanding of the production process and technical characteristics of the product. At the same time, answering questions from the audience can also enhance interaction with the audience, increasing the audience's engagement and trust. Finally, pay attention to the interactivity and fun of the live broadcast. The content of the live broadcast should not only let the audience know about the factory and products, but also make the audience feel interesting and enjoyable. You can increase the participation of the audience by setting up interactive links, ** activities, etc., and improve the fun and enjoyment of the live broadcast. 
To sum up, the content selection of factory live broadcast should focus on the theme and purpose, representativeness, professionalism and interactivity. With reasonable selection and arrangement, the factory live broadcast can be made more vivid, interesting, professional and credible, so as to better attract potential customers and enhance interaction with customers.