Over the years, China has been vigorously promoting national fitness, with the current Beijing Winter Olympics, Chengdu Universiade, Hangzhou Asian Games successfully held, as well as the popularity of sports activities such as "village BA" and "village super" across the country, sports events have attracted the attention of many people and the public, and the popularity continues to increase. At this time, the topic of exploring "sports + economy" is also becoming more and more popular. Obviously, under the guidance and support of national policies, China's sports industry has developed rapidly, constantly expanding its fields, expanding the scale of development, improving the quality of the industry, and improving the efficiency of the industry. The sports industry has become an important part of the national economic development.
The competition is not only a traffic economy, but also an industrial economy. In recent years, China's major sports events and subdivided sports activities such as "village BA" across the country have attracted more and more attention from the public, and the sports economy has become more and more hot. What do you think about this?
1. Views. The sports economy is getting hotter and hotter, and it's a trend. As people's material life is greatly satisfied, they will naturally pursue a higher quality of life and pay more attention to their physical and mental health. At the same time, the state has issued the "Outline for the Construction of a Sports Power", which clearly proposes that by 2035, the sports industry should develop into a pillar industry of the national economy. Therefore, I think it is very important for the development of the sports economy.
2. Analyze the significance of the continued boom of the sports economy.
1.Provide more jobs. More and more people pay attention to sports events and are willing to participate in them, which will inevitably lead to the rapid development of the sports industry, and the development of the industry will also attract more talents to join the industry, thereby providing more jobs for the society.
2.Promote consumption. According to statistics, the official ticket sales** have exceeded 1 billion visits, nearly 3 million registered users, and ticket revenue has exceeded 600 million yuanRongjiang County, Guizhou Province, received 35 tourists during the Dragon Boat Festival holiday alone890,000 person-times, achieving a comprehensive tourism income of 44.4 billion yuan. It can be seen that the development of the sports economy will drive the income generation of related industries, such as the production and operation of sports equipment, clothing and other sporting goods, and the offline consumption scene will also be effectively stimulated, which will further promote the increase of social consumption and contribute to economic growth.
3.Improve quality of life. The development of the sports industry will also improve the quality of sports services in China, so as to further meet people's growing demand for sports and health. This will help improve people's quality of life and promote the improvement of the health quality of the whole people.
4.Enhance international competitiveness. The development of the sports industry and the development of sports activities by the whole people will not only strengthen the physical fitness of the whole people, but also cultivate more outstanding athletes for the country, which will significantly improve China's influence and competitiveness in the field of international sports.
3. How to maintain the popularity of the sports economy.
1.Cultivating market demand. All localities should continue to improve people's awareness and demand for sports health and stimulate people's enthusiasm for sports consumption by strengthening publicity and promotion. In addition, some sports consumer products and services suitable for different groups of people can be launched, such as fitness for the elderly, sports enlightenment for young children, etc., to expand the sports consumption market.
2.Strengthen personnel training. The development of the sports industry requires the support of a large number of talents, including talents in sports management, marketing, coaching, refereeing, etc. ** and enterprises should increase the training and introduction of sports talents, for the development of the sports industry to provide a strong talent guarantee.