The 360 platform has a national reputation, whether it is the necessary 360 guard, 360 browser on the computer side, or the common 360 software housekeeper, 360 mobile assistant, 360 browser and other essential apps on the mobile phone, all of which provide convenience for people's work and life. 360's many traffic products have accumulated and reserved a customer database with huge marketing and promotion value.
360's superior traffic conditions make many advertisers choose to advertise on the 360 platform. So what kind of business can 360 advertising do? What industries can 360 advertising be on? What promotional marketing tools does 360 advertising have? It is a question on the minds of many advertisers. This article will introduce them to you one by one.
1. 360 advertising business
The 360 advertising platform can do the promotion and promotion of major brands, and can also help advertisers promote the company** or APP, in the form of 360 search promotion, 360 mobile promotion and 360 display advertising.
Second, the industry where 360 advertising can be placed
All kinds of industries can advertise on 360, and there are no industry restrictions. The popular industries of 360 advertising include education and training industry, medical industry, enrollment and joining industry, etc.
3. 360 advertising and marketing tools
1.360dmp
360DMP is a way of using third-party data. 360 covers about 96% of the country's netizen users, and responds to hundreds of millions of search requests submitted by netizens every day.
360DMP can aggregate the data resources of 360 major platforms, and can conduct multi-dimensional analysis from the user's gender, age, hobbies, education, income and other basic information, which can accurately portray the target group and help advertisers accurately target potential customers.
2.360 analysis
360 analysis is a free data analysis tool, which can provide data analysis, promotion data analysis, mobile application promotion and conversion data analysis, etc., with traffic analysis and data statistics.
The data monitoring and visitor tracking services of 360 analysis can intuitively see the effect of advertising, which is conducive to controlling costs and adjusting advertising strategies in a timely manner.
3.360 is easy to deliver
360 Easy Advertising is a convenient and efficient creative tool, providing a large number of creative templates, so that novices who have no design foundation can easily get started, quickly produce ideas, help advertisers save time and costs, and improve advertising promotion efficiency.
4.360 easy to host and build a website
3600 Easy Hosting Website is a convenient tool for building marketing landing pages, and supporting scenarios such as PC, MOB, and applets at one time.
360 Easy Hosting Website has a wealth of templates, 0 threshold, no need for any technology, easy to start, to help customers reduce marketing costs, improve effect conversion.
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