Recently, in order to seize market share, many car companies have launched various preferential policies, such as deposit for car purchases, cash discounts, replacement subsidies, direct drop of tail payment, and free optional packages.
Wait. For example, the price of Buick Regal is about 30,000, the price of Honda Accord is about 60,000, and the price of Lexus ES200 is 75-80,000, Volvo S90 price reduction of about 100,000.
The price of BMW X1 is reduced by about 80,000, and the Ford Explorer is rumored to have a discount of 50,000, but in fact there is only a cash discount of 10,000, and the rest is a gift package, extended warranty, etc.
In addition, BYD, Lynk & Co, Leap, ORA and other car companies have also launched various preferential policies.
However, price cuts also have their negative effects, for car companies, although price cuts can increase short-term sales, but also damage brand image, reduce the value retention rate, and make it difficult to raise prices in the later stage.
Enlarged;For consumers, some car companies may balance profits by reducing quality, resulting in frequent vehicle failures in the later stage and difficulties in protecting rights.
Therefore, it is recommended that friends who are not in a hurry to buy a car at present wait and see for the time being, and for friends who are in a hurry to buy a car, it is recommended to wait until the end of the year.
In this more than a month, it is expected that more car companies will join a new round of ** war.
During this period, if you have just bought a car and the price of the car then drops, the car company will not make up the difference. Therefore, consumers need to choose the timing of their car purchase carefully.
The competition in the auto market is very fierce, and consumers need to be rational about various preferential policies, so as not to become the target of "backstabbing" by car companies.