According to the latest data from the Wall Street on March 6, the latest data on the 5th showed that Apple's smartphone sales in China declined in the first six weeks of this year due to fierce competition and pressure.
Apple's iPhone sales in China fell 24 percent year-on-year in the first six weeks of this year, pushing the U.S. tech giant's market share in China, the world's largest smartphone market, to fourth place, according to the report.
Chinese rival Huawei saw a 64% year-on-year increase in sales, driven by demand for the Mate 60 series phones. Huawei came in second with a 17 percent market share, up from 9 percent a year earlier.
Another Chinese competitor, Vivo, has the largest market share, according to the data.
According to the report, an analyst at the "contrastive method" technology market research company said that in addition to Huawei's revival, Apple is also fighting against "aggressive pricing" from Oppo, Vivo and Xiaomi. Due to the lack of prominent features of the new iPhone models, it seems that consumers will keep the old models for a longer period of time before switching to the new ones.
A senior analyst at the company added that Apple may still have some upside in the short term, noting that the company recently launched a ** campaign ahead of International Women's Day.
The picture shows the commercial retail store of iphone15 titanium smartphone digital products in Changzhou, Jiangsu. (Visual China).